Priscilla Tan, 35, has devoted the past five years of her life to educating the Singapore public on why they should treat their bodies right. Tan is the CEO and cofounder of Sojao, a bedding emporium selling organic cotton bedsheets that she started with her former polytechnic schoolmate and floorball comrade, Janice Tan.
Since 2018, they have been building their small online business into one that has not only proven viable — the duo’s online outfit broke even after one year, consistently growing their revenue at two times their projection annually — but has grown.
Its offerings have since moved beyond the web and are now available at a shophouse nestled in charming Joo Chiat, which opened in November 2021.
FIRST DIBS ON ‘GOTS’
This story is from the June - July 2023 edition of The PEAK Singapore.
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This story is from the June - July 2023 edition of The PEAK Singapore.
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