IT STARTED WITH A DREAM
Prestige Singapore|November 2022
Luxury skincare brand Augustinus Bader finally makes its debut at Sephora Raffles City. Founder AUGUSTINUS BADER and CEO CHARLES ROSIER tell Nafeesa Saini how the brand achieved its cult status despite shaky beginnings that almost led to bankruptcy.
Nafeesa Saini
IT STARTED WITH A DREAM

Its list of clients and investors reads like a who's who of Hollywood and gamechangers. Celebrities, supermodels and beauty editors worldwide swear by it - and of their own accord. It's an impressive feat for a four-year-old brand launched by a duo who have never worked in the beauty industry.

Augustinus Bader, respected German biomedical scientist and physician, founded the eponymous skincare brand. An expert in stem cell biology and regenerative medicine, Bader is currently the director of Cell Techniques and Applied Stem Cell Biology at The University of Leipzig in Germany.

In 2008, Bader created the Wound Gel.

With its ability to treat diabetic wounds and third-degree burns, it eliminates the need for surgery, skin grafts or scar revision. It works by carrying healing signals to the wound, which trigger a response from damaged skin cells and produces an accelerated restoration process.

A dinner with French investor Charles Rosier changed Bader's life trajectory.

Impressed with the Wound Gel, Rosier convinced Bader to create a skincare product and took on the role of the brand's CEO. Today, the brand has numerous products across skin, hair and body care categories. All of the products are powered by the Trigger-Factor Complex 8 (TCF-8), a patented complex created from Bader's 30 years' of research on skin healing and tissue repair.

With the launch of Augustinus Bader in Singapore at Sephora Raffles City, Bader and Rosier tell us more about the brand's journey and why its products are skincare investments.

What inspired the Augustinus Bader brand?

This story is from the November 2022 edition of Prestige Singapore.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the November 2022 edition of Prestige Singapore.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM PRESTIGE SINGAPOREView All
Detox With A Side Of Botox?
Prestige Singapore

Detox With A Side Of Botox?

Wellness hotels and resorts have always been more about stress relief and sensory indulgence than scans and stem cells, but a growing number are transforming into medical wellness destinations, with science-backed therapies accompanying typical spa offerings.

time-read
6 mins  |
May 2024
ELECTRIC LUXE
Prestige Singapore

ELECTRIC LUXE

Mercedes-Benz combines advanced technology, personalisation and sustainability with its all-electric fleet to transform urban mobility in Singapore.

time-read
3 mins  |
May 2024
NO HOLDS BAR
Prestige Singapore

NO HOLDS BAR

Innovation is rife in Singapore’s competitive cocktail scene.

time-read
4 mins  |
May 2024
SADDLE UP
Prestige Singapore

SADDLE UP

Saut Hermès 2024 puts the French luxury company's fine craftsmanship and savoir faire in its toughest arena yet the competition ring.

time-read
5 mins  |
May 2024
RHYTHM OF TIME
Prestige Singapore

RHYTHM OF TIME

Adorned withfairies and ballerinas, these Poetry of Time timepieces by Van Cleef Arpel: mi the passage of the hours, minutes __and seconds, creating a meditative experience. The delicate figures h It of h f skilled work by the h i oe are the result of hours of skilled work by the house’s artisans, including gem-setters, enamellers and engravers. Beyond beauty on ne surface, mechanical movements drive their exceptional horological features, such as jumping hours and retrograde time-indicating hands. i

time-read
1 min  |
May 2024
TRACING TREASURES
Prestige Singapore

TRACING TREASURES

The Chanel Patrimoine is a space dedicated to the maison’s most precious fine jewellery and timepieces. Just as priceless are the stories embedded in each creation.

time-read
3 mins  |
May 2024
MISSION TO ASTONISH
Prestige Singapore

MISSION TO ASTONISH

Tiffany Co CEO ANTHONY LEDRU takes the brand back to its roots by reaffirming its position as a high jewellery heavyweight.

time-read
6 mins  |
May 2024
EX MACHINA
Prestige Singapore

EX MACHINA

Established jewellery maisons continue to introduce technical breakthroughs in their collections while finding middle ground with age-old practices.

time-read
6 mins  |
May 2024
AMONG THE STARS
Prestige Singapore

AMONG THE STARS

THERE'S PLENTY TO IN COUTURE TO CELEBRATE THIS SEASON, WHETHER IT'S HONOURING THE SALON, PAYING TRIBUTE TO PLAY OR HAVING THE BUTTON TAKE THE LEAD.

time-read
5 mins  |
May 2024
RISE & SHINE
Prestige Singapore

RISE & SHINE

In an intense sharing session with the high-flying women from SCCCI's Career Women's Group, Prestige uncovers the hidden levers of success.

time-read
7 mins  |
May 2024