The word "Ugadi" is derived from the combination of two Sanskrit words, "yuga" and "adi," which symbolize the start of a new era. The festival is celebrated with immense joy and devotion, primarily in the southern states of India including Andhra Pradesh, Telangana and Karnataka.
Ugadi, the festival of new beginnings, calls for a gift that's as precious and timeless as the occasion itself. And what could be better than the gift of pure and precious platinum? This rare and valuable metal has its origins in the stars and is renowned for its ability to withstand daily wear and tear without losing its luster or shape.
With a purity level of 95%, its durability and versatility, platinum jewellery is an ideal choice for those looking to purchase or gift jewellery on the occasion of Ugadi. These very attributes make platinum a symbol of enduring love and commitment. Whether it's a pendant, a ring, or a bracelet, the gift of platinum is sure to leave a lasting impression on your loved ones.
This story is from the March 2023 edition of The Art of Jewellery.
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This story is from the March 2023 edition of The Art of Jewellery.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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