CULTIVATING THE GREEN CONSUMER_ A PATH TOWARDS SUSTAINABILITY
Health and Fashion|August - September 2022
Today, we can see a massive shift in consumer behaviour. The effects of extreme weather changes and rising sea levels have caused consumers to pay closer attention to their choices, especially their lifestyles.
Luke Coutinho
CULTIVATING THE GREEN CONSUMER_ A PATH TOWARDS SUSTAINABILITY

As you recall, during pandemics, people were forced to stay at home, and businesses worked remotely, so fewer cars on the highways and less carbon dioxide in the air. There was almost a feeling that nature was taking a break from humans. The meme "nature is healing; we are the virus" became a movement because people could not be around during the pandemic.

What do we mean by Green Consumers?

The concept of green consumer refers to the demand for or choice of products that are less harmful to the environment. Green buying is a social behaviour that encourages the use of eco-friendly products. Besides shopping for eco-friendly products, green consumerism includes practices such as recycling, conserving, and using public transportation instead of driving.

What do we mean by Sustainability?

'Sustainable' products are made with responsible materials, produced ethically, have an efficient lifecycle, and can be disposed of at a minimal environmental impact.

This story is from the August - September 2022 edition of Health and Fashion.

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This story is from the August - September 2022 edition of Health and Fashion.

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