BOBBI BROWN IS BACK
ELLE US|September 2023
She built an empire and left it. Now she's doing it all over again.
KATHLEEN HOU
BOBBI BROWN IS BACK

Bobbi Brown has always been pragmatic about beauty, with the air of a mom who tells you with no-duh confidence that yes, you would look better if you slouched less, and used a little blush. The only contour she likes, she tells me, is Spanx for her middle, and she made a blue eye shadow only once (it didn’t sell well). Common sense and simplicity were at the core of Brown’s brand. That is, until she did a series of things that didn’t seem entirely logical.

This story is from the September 2023 edition of ELLE US.

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This story is from the September 2023 edition of ELLE US.

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