5G promises speeds of up to 1 GBPS in India. It's a game changer in communications. As an equally exciting technology, Artificial Intelligence (Al) will play an enabling role for 5G telecom companies and their enterprise customers.
Telecom companies will benefit from the insights that Al brings in during deployment and monitoring, while enterprise customers will leverage 5G Multiaccess Edge Compute (MEC) and Al capabilities to deploy revolutionary applications.
5G PLANNING AND MONITORING
Nationwide 5G deployment is an expensive and time-consuming process. For telecom companies, it is important to deploy the coverage in a manner that creates the greatest impact on demand and customer sentiment. Traditionally, the rollout was prioritised based on historical customer density. However, this approach ignored the impact on sentiment, churn, and potential customer expansion.
Telcos are now deploying Al models to maximise their competitive advantage. Including external data such as socioeconomic variables, market distribution, sentiment, churn, and propensity to pay for rollout planning helps prioritise rollout on a granular regional level and increase ROI from the network upgrade.
This story is from the February 2023 edition of Voice and Data.
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This story is from the February 2023 edition of Voice and Data.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
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