Four significant trends of salon industry
1 Customers are moving up the value chain curve, there is an opportunity in every segment in both higher and lower end of markets.
2 Beauty parlours and barber shops are being organized and they are moving up the value chain. Currently only 20% of the salon industry is organized at this point of time.
3. Unisex salons are growing fast, at the same time there are specific salons for men and women emerging for privacy reasons. A new trend that is witnessed is salons for kids and teenagers are coming up as a category, with different themes.
4. There are new service segments that are emerging like nail art, bridal service, hair service, foot massage service (reflexology), hair fixing and treatment-based service.
Franchise facts
Area required: 1200sq. ft for Naturals, 1500 sq.ft for Naturals Signature, 1500 sq.ft for Naturals Ayur, 1800 for Page 3 and 300 sq.ft for Nails.
Investment: Rs 20 lakh to Rs 1.5 cr.
Franchising since: 2007
No. of franchisees: 698
ROI: 40%
Break-even: 24 to 32 months, based on the investment and location.
This story is from the August 2022 edition of The Franchising World.
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This story is from the August 2022 edition of The Franchising World.
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