BOB Financial: Winning in tier-2 towns
Banking Frontiers|April 2023
Shailendra Singh, MD & CEO at BOB Financial, reveals the company approaches to products, partnerships, marketing, technology, expansion and more
BOB Financial: Winning in tier-2 towns

Manoj Agrawal: Please share figures about card issuance, card usage, average transaction amount, average outstanding balance, NPA, etc.

Shailendra Singh: BOB Financial (wholly owned subsidiary of Bank of Baroda) has witnessed a significant increase in its credit card acquisition and spending figures for the current financial year. It has done a fresh acquisition of close to 1.1 million credit cards in the current financial year till now, which is twice the acquisition figure for last FY. Additionally, the monthly card spends have also increased by an impressive 260% year-on-year, reaching a total of about ₹17.5 billion.

The average ticket size (ATS) has increased by 18% over last year, which is also partial testimony of BOB Financial’s commitment to providing exceptional credit solutions to its customers, even in challenging economic times. Furthermore, the receivables growth has been more than 120% for the same period, while the non-performing assets (NPAs) have come down from 8.7% to 4.8% levels on a yoy basis. These figures highlight BOB Financial’s stability and growth trajectory.

We at BOB Financial are excited to continue delivering innovative credit solutions to our customers and are committed to maintaining this momentum in the years to come.

There are 22 credit cards shown on the company’s website, some of which are in partnership with other financial & non-financial organizations. Which kinds of organizations are most of these partnerships with? What kinds of companies do you expect to become partners in the future?

This story is from the April 2023 edition of Banking Frontiers.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the April 2023 edition of Banking Frontiers.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM BANKING FRONTIERSView All
Kamdhenu & Sammrudhi loans top rural customers
Banking Frontiers

Kamdhenu & Sammrudhi loans top rural customers

Unnayan Bharat Finance Corporation (UBFC) Director & Co-Founder Avneesh Trivedi shares the company's attempts to enhance the rural lending environment & deliver better services to its consumers:

time-read
3 mins  |
September 2023
It's going to be a 'world' of CBDCs
Banking Frontiers

It's going to be a 'world' of CBDCs

Practically, every central bank in the world is testing and readying a CBDC system:

time-read
8 mins  |
September 2023
Training for behavioral & social skills is key
Banking Frontiers

Training for behavioral & social skills is key

3 CHROs from the top BFSI companies in India open up about their training and motivation programs aimed at enhancing employee effectiveness. The story is divided into 4 parts: (i) functional and behavioral training, (ii) manager to leadership training, (iii) learning-based training, (iv) motivational programs:

time-read
9 mins  |
September 2023
THE AI COMPASS
Banking Frontiers

THE AI COMPASS

Artificial Intelligence has risen to be the hottest topic of discussion today. It is expected to impact everyone, and the impact could exceed that of war, global warming, supply chain disruptions, geopolitics, and much more.

time-read
10+ mins  |
September 2023
To mentor & coach emerging leaders
Banking Frontiers

To mentor & coach emerging leaders

Manish Shah, MD & CEO of Godrej Capital, outlines his focus areas today and in the future:

time-read
3 mins  |
September 2023
Innovation will unlock India's Mission 'Atmanirbhar’
Banking Frontiers

Innovation will unlock India's Mission 'Atmanirbhar’

Sunita Handa is Chairman, Toyota FSIN and Principal Advisor & TLAB Chairman, Protectt.ai Labs. She shares her current activities and her deep insights on innovaiton in an interaction with Manoj Agrawal:

time-read
6 mins  |
September 2023
Algorithm is the Boss
Banking Frontiers

Algorithm is the Boss

Irem Sayeed, Chief Credit Officer at U GRO Capital, dwells into business focus and modernization at the lender:

time-read
6 mins  |
September 2023
Fintech and Neobank under the same Umbrella
Banking Frontiers

Fintech and Neobank under the same Umbrella

It was started in 1902 to build what came to be called Israel:

time-read
3 mins  |
September 2023
Bajaj Allianz Revolutionizes Employee's HR and IT Experience with WhatsApp, MS Teams, Al and Automation
Banking Frontiers

Bajaj Allianz Revolutionizes Employee's HR and IT Experience with WhatsApp, MS Teams, Al and Automation

A productivity booster shot at BALIC:

time-read
2 mins  |
September 2023
Small Beginning for a Big Opportunity
Banking Frontiers

Small Beginning for a Big Opportunity

AMU Leasing's focus on serving the underserved market of individuals and fleets looking for financing for electric 3-wheelers and 2-wheelers:

time-read
3 mins  |
September 2023