THE ORIGINAL PEPPER PIG
Autocar UK|February 01, 2023
The Mk1 Cayenne shaped modern Porsche-yet, says Mark Pearson, it's just £2000
Mark Pearson
THE ORIGINAL PEPPER PIG

Beauty, they say, is in the eye of the beholder, which might have been writ large in Porsche HQ when it first launched the Cayenne to an incredulous world in 2002.

It was Porsche's first SUV and naturally, being a Porsche, it was expensive, it was ritzy, it was glitzy, it had pretty powerful engines and it was less than fuel efficient. What it wasn't was low and sporty and particularly good-looking and, as a result, it attracted much opprobrium from both the press and Porsche aficionados for its funny face and slab-sided SUV-ness.

No matter the public liked it, the gamble paid off and this and successive generations of Cayenne have gone on to shake their money maker most handsomely for Porsche, such that no respectable middle-class driveway would now be seen without one.

This story is from the February 01, 2023 edition of Autocar UK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the February 01, 2023 edition of Autocar UK.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM AUTOCAR UKView All
Aston to keep ICE for as long as it can; goes all in on PHEV
Autocar UK

Aston to keep ICE for as long as it can; goes all in on PHEV

*There's a lot more hype in EVs than demand, especially at our price,\" says chairman

time-read
3 mins  |
April 17, 2024
UK keeps Porsches as EU cyber rules come in
Autocar UK

UK keeps Porsches as EU cyber rules come in

Macan and 718 are just two models forced into European retirement by new tech regulations

time-read
3 mins  |
April 17, 2024
US government cracks down on vehicle pollution
Autocar UK

US government cracks down on vehicle pollution

THE CAR INDUSTRY'S reaction to the UK's new zero-emission vehicle mandate hasn't been positive, not least as some makers are unable to comply - and here we can hear echoes from early-1970s America.

time-read
2 mins  |
April 17, 2024
New face and more range for EQS
Autocar UK

New face and more range for EQS

Electric luxury saloon gains fresh look and tech makeover that boosts range by 11%

time-read
2 mins  |
April 17, 2024
FOCUS YOUR ATTENTION
Autocar UK

FOCUS YOUR ATTENTION

The Mk3 ST packs a potent but usable hot hatch punch

time-read
2 mins  |
April 17, 2024
SKODA KODIAQ
Autocar UK

SKODA KODIAQ

SUV becomes bigger and swisher, offering seven-seat petrols and diesels and, for the first time, a plug-in hybrid

time-read
5 mins  |
April 17, 2024
What future for Lotus?
Autocar UK

What future for Lotus?

Steve Cropley

time-read
7 mins  |
April 17, 2024
VOLKSWAGEN PASSAT
Autocar UK

VOLKSWAGEN PASSAT

Capacious estate strives to keep pace with techy newcomers in its ninth generation

time-read
2 mins  |
April 17, 2024
AUDI RS E-TRON GT
Autocar UK

AUDI RS E-TRON GT

Claims of a broader operating window and improved EV stats for Taycan sibling

time-read
3 mins  |
April 17, 2024
Qashqai follows way of the samurai
Autocar UK

Qashqai follows way of the samurai

Popular crossover dons traditional military helmet and enhances its combat skills

time-read
2 mins  |
April 17, 2024