music as muse

A multidisplinary visual artist, Aaron Pinto, also known as Kidsquidy, has had an interesting journey that started with MTV and has him now working on everything from music videos to stage design

What took you to a career in the creative industry?

AP: My entry into this industry has been completely by chance. It was a case of being in the right place at the right time. After graduating, I was a confused kid trying to figure what I wanted to do with my life. During this time my friend asked me if I wanted to intern at MTV India. Seeing as I was not doing anything constructive with my life, I said yes. I joined the video production team and learnt the ropes of shooting, editing and everything in between. After interning for about a year I decided this was not what I wanted to do with the rest of my life, so I was going to quit. However, I would constantly be sketching and illustrating in my free time, and the design team of MTV noticed this and told me to intern with them for a bit. And the rest is history - as soon as I started I realized this was IT. I am completely self-taught in design and illustration and I learnt all there is to know about this field during my time there. I grew in the ranks, won multiple awards and then moved on to pursue life as an independent artist. I remain very grateful that they took that chance on me.

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