Imagine how surprised some Manchester-bound travellers were earlier this year when they arrived at London Euston. The time was just after lunch. Normally this is a period for off-peak fares on the rail network. Savvy travellers would expect the peak travel period and most expensive fares to apply between 1600 and 1900.
But because Avanti West was operating a restricted timetable (because of the pandemic) the last off-peak train departed at 1435. It meant those 'walk up' travellers on the 1520 service (normally the last London-Manchester off-peak train of the afternoon) now had to make a decision. Did they hang around for several hours until the next off-peak train in the evening or did they pay for an expensive ticket and travel on the 1520?
Flexible London-Manchester fares can be extremely costly even for a one-way journey in peak time. For example a peak return ticket London-Manchester costs £369.40 compared to £98.10 for off-peak. Both tickets are flexible and available to 'walk-up' travellers. Such illogical pricing used to exist in the airline business before low-cost carriers appeared on the scene.
UNFAIR FARES
This story is from the June 2022 edition of Business Traveller UK.
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This story is from the June 2022 edition of Business Traveller UK.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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