This year’s iPhone upgrades were never going to be as dramatic as last year’s when Apple overhauled the smartphone and introduced 5G connectivity for the first time, but that’s not to say the iPhone 13 series doesn’t pack its punch. With improved cameras, more storage, and a bunch of under-the-hood features, the world’s greatest smartphone just got even better.
INTRODUCING THE iPHONE 13 FAMILY
At a virtual event titled California Streaming, Tim Cook and Co took to the stage to show off what they had been working on over the past year. True to form, this year’s iPhone upgrades aren’t quite as dramatic as the year prior - in fact, this year’s iPhone could very much be sold under an iPhone 12S moniker - but they’re still worthy additions. Apple has tweaked the design of the model this year with sleek flat edges and five new color options on the mini and standard variant, adding the most advanced dual-camera system ever on iPhone, and an even bigger change on the Pro and Pro Max models. That’s on top of the introduction of the A15 Bionic chip, which offers improved performance, longer battery life, and a new 128GB entry-level storage capacity at no extra cost to consumers. The new iPhone 13 and iPhone 13 mini will be available in Pink, Blue, Midnight, Starlight, and (PRODUCT)RED shipping from September 24, whilst the iPhone 13 Pro and iPhone 13 Pro Max will be available in four stunning finishes, including graphite, gold, silver, and the all-new sierra blue color option.
Speaking of this year’s iPhone 13 and iPhone 13 mini, Greg Joswiak, Apple’s senior vice president of Worldwide Marketing, said: “Both phones have beautiful designs, industry-leading performance, and advanced camera systems with impressive computational photography features, all with incredible durability, water resistance, and a big jump in battery life to ensure customers can depend on their iPhone when they need it. All of this, tightly integrated with iOS 15 and with privacy built-in, make iPhone 13 and iPhone 13 mini an unbeatable choice.” For the Pro and Pro Max variants, he added: “iPhone 13 Pro and iPhone 13 Pro Max make up our most pro-iPhone lineup ever with the biggest advancement for our camera system, the best battery life ever in an iPhone, and the fastest performance of any smartphone, setting a new standard for iPhone and enabling incredible experiences never before possible. The new pro camera system offers even more pro photography capabilities like improved telephoto zoom, macro photography, Photographic Styles, Cinematic mode, as well as ProRes and Dolby Vision video. The Super Retina XDR display with ProMotion is our best display ever; it intelligently responds to the content on your screen, offers fantastic graphics performance, and is perfect for any viewing experience.”
ELEVATING THE iPHONE EXPERIENCE
Continue reading your story on the app
Continue reading your story in the magazine
AMAZON TO ALLOW EMPLOYEES TO WORK REMOTELY INDEFINITELY
Amazon said it will allow many tech and corporate workers to continue working remotely indefinitely, as long as they can commute to the office when necessary.
DELTA POSTS $1.2 BILLION Q3 PROFIT, TOUTS HOLIDAY BOOKINGS
Delta Air Lines posted a $1.2 billion profit for the third quarter, helped by the latest installment of federal pandemic aid for the airline industry, but warned that rising fuel prices will lead to a “modest” loss in the fourth quarter.
The iPhone 13’s leaps forward for photo & video
OFFSHORE WIND SUPPLY CHAIN WORTH $109B OVER 10 YEARS
A group studying the economics of offshore wind energy in the U.S. says building and operating the nascent industry will be worth $109 billion to businesses in its supply chain over the next 10 years.
BIG PICTURE, BIG DATA: SWISS UNVEIL VR SOFTWARE OF UNIVERSE
The final frontier has rarely seemed closer than this — at least virtually.
CALIFORNIA EXTENDS TAX ON PHONES TO FUND HIGH-SPEED INTERNET
Californians could have higher cellphone bills after Gov. Gavin Newsom signed two laws aimed at giving the state more money to build high-speed internet connections in unserved areas.
FACEBOOK UNVEILS NEW CONTROLS FOR KIDS USING ITS PLATFORMS
Facebook, in the aftermath of damning testimony that its platforms harm children, will be introducing several features including prompting teens to take a break using its photo-sharing app Instagram, and “nudging” teens if they are repeatedly looking at the same content that’s not conducive to their well-being.
WHITE HOUSE PROPOSES TECH ‘BILL OF RIGHTS' TO LIMIT AI HARMS
Top science advisers to President Joe Biden are calling for a new “bill of rights” to guard against powerful new artificial intelligence technology.
GM REACHES DEAL WITH LG TO PAY FOR BOLT BATTERY RECALL COSTS
LG Electronics has reached a deal with General Motors to pay $1.9 billion to $2 billion to reimburse the automaker for the cost of recalling Chevrolet Bolt electric vehicles due to the risk of battery fires.
YOUR MONEY: SAVE FOR HOLIDAYS NOW, SKIP REGRET LATER
Factoring holiday expenses into your budget all year long is effective for avoiding debt, but it’s not always feasible with a limited budget or unforeseen expenses.
Down to Their Last Dollar
Businesses fail every day, from world-beaters (like TWA and Lehman Brothers) to sexy high-fliers (DeLorean, Enron) to Steady Eddie, old-school icons (Toys “R” Us, Sears). Sometimes, of course, market conditions simply turn Sisyphean. But often, when that boulder starts to roll backward, a leader’s grit, imagination, resourcefulness, and ability to conjure a little luck can mean the difference between a brave new chapter and, well, Chapter 11. Here, four businesses that went from nearly bust to total gangbusters.
SPATIAL AUDIO RELATIONS
Ears-on with Apple Music’s new Atmos offerings
Logitech Ergo K860
This ergonomic “split” keyboard helps reduce wrist–strain
Vissles V84 (2.0) Mechanical Keyboard
A Mac–friendly typing experience — and then some
Steve Jobs and the GTN
Why the ubiquitous works
The tree expert who turned the five boroughs into his personal orchard.
Apple Won't Let Fortnite Back Until Case Ends
Tim Sweeney, CEO of Fortnite maker Epic Games Inc., said Wednesday it’s been told by Apple that the game will be “blacklisted from the Apple ecosystem” until the companies’ legal case is resolved and all appeals are exhausted, which could take as long as five years.
Apple, Google Raise New Concerns by Yanking Russian App
Big Tech companies that operate around the globe have long promised to obey local laws and to protect civil rights while doing business.
T-Mobile and Sprint customers can get a free year of Apple TV+
Offer available to Magenta and Magenta Max subscribers starting on August 25.
Apple beefs up Intel Mac Pro performance with three pricey new GPU options
You can add the Radeon Pro W6800X, W6800X Duo, or W6900X to a new Mac Pro, but it’ll cost you.