
For the players, it’s a chance to increase their exposure and grow their brands. Koepka was said to have spent an hour with the producers during the Hero World Challenge.
Rick Anderson, the chief media officer at the PGA Tour, said the Netflix series will allow golf to tap into a new and diverse audience and “give fans an an authentic look into the real lives of our athletes, and what it’s like to win — and lose — during a season on the PGA Tour.”
Golf, however, will have competition in the Netflix sports documentary space.
Tennis also will have a series with Netflix in partnership with the ATP Tour, the WTA Tour and the four Grand Slam tournaments, starting with the Australian Open this week. That is sure to include the drama of Novak Djokovic, who is not vaccinated against COVID-19 and was given an exemption to enter Australia, only to be deported when Australian authorities revoked his visa.
This story is from the January 21, 2022 edition of AppleMagazine.
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This story is from the January 21, 2022 edition of AppleMagazine.
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