There followed an eruption of passionate responses on social media, many attacking Strava’s decision, but also quite a few defending the platform. We’ve been forced to reassess the value of segments, KOMs and kudos to each of us personally. It’s time to cut through the noise and weigh up the benefits of Strava – to training, motivation and general enjoyment of cycling – against the £4 per month subscription fee: simply, is it worth it?
The switch to a paid-for model has roused heartfelt emotions. Ben Dowman, a psychologist and self-confessed Strava addict, gives his perspective: “From the outside, as a user myself, Strava’s communication has been very parentchild. We have had free access to Strava’s functions for a very long time, and now it feels like we are having our favourite toy taken away from us, with no room for discussion or negotiation.”
This story is from the June 18, 2020 edition of CYCLING WEEKLY.
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This story is from the June 18, 2020 edition of CYCLING WEEKLY.
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