The New Humanity is the lens with which Lavazza looks at the world around us and the future that awaits us, and it takes shape in a new concept that transversally contaminates all the company’s activities in its different souls, in a coherent and integrated path. And the first expression of this new conceptual path was the advertising campaign “Good Morning Humanity” signed by Armando Testa and launched in May which repeats the significant words of Charlie Chaplin as a testimony to the need to find and accept each other, and to move forward together. This strong content, a strong creative approach and contemporary language have contributed to spreading the universal values of tolerance, progress and sustainability. All messages that are the basis of the brand’s vision.
Continue reading your story on the app
Continue reading your story in the magazine
Venus Optics Expands Laowa Series
Venus Optics has introduced additional variants to 2 of its popular Laowa lenses i.e. Canon RF mount for the Laowa 11 mm f/4.5 FF RL lens (Full Frame) and Nikon Z mount for Laowa 65 mm f/2.8 2x UltraMacro APO (APS-C).
Sony Releases New Full-frame Mirrorless Camera
Sony has announced the arrival of its new full-frame mirrorless Alpha 1 camera. The Alpha 1 comes with a 50.1-megapixel full-frame stacked Exmor RS image sensor. The image sensor is built with integral memory and paired with an upgraded BIONZ XR imaging processing engine.
LOVE ON A PLATE
This write-up is primarily for beginners and the less experienced, but others may also find it helpful.
COLD NIGHTS AND NEW FRIENDS FROM NATURE'S FURY TO HER WARMTH
“Vimal, only a few seats are available, and I am going ahead and blocking two” I remember my wife saying something on these lines.
Oppo Launches Find X3 Pro Smartphone
Oppo has launched the Find X3 Pro smartphone.
Nikon Releases Firmware Update
Nikon has announced the release of firmware Ver. 1.10 for the Z 7II and Z 6II full-frame (Nikon FX format) mirrorless cameras.
Lavazza Calendar 2021
The name Lavazza usually fills us with the aroma of roasted and freshly ground coffee. However, for a photography magazine like Smart Photography, it is more about the lovely calendars that reach us every year, themed around a concept that connects humanity with nature. This year’s calendar features 13 masters of photography, with a concept dubbed ‘The New Humanity’.
AvTvISO Announces CMYK 2021 Winners
CMYK 2021 Indian Salon of Photography is an initiative of AvTvISO. With their two trending hashtags #ExcellenceInPhotography and #KnowHowToSelectTheBest, CMYK brought international level photography-related events in India.
LAVAZZA CALENDER 2021
“I certainly hope to find in her the same joy, the same curiosity, the same love, and the same respect for our fellow humans that we’ve tried to instill in her. That same humanity that we have come to call ‘new’, and that I hope will have by then become ‘old’”.
Smell The Coffee
When it comes to understanding coffee, Lavazza India is a brand name that spells authenticity. For Lavazza, quality isn’t “controlled” but “developed” through methods which oversee the selection of the beans, their proper roasting, assembling of the right blend and putting the final products in packages that are meant to last. In conversation with TMM, Jai Ganesh Ramnath, Managing Director, Lavazza India talks in detail about the brand’s philosophy and more.