It is also planning to set up exclusive centers, such as pink booths, in all subdivisions and prioritise pregnant women at government vaccination centres. There are about 4,000 ASHA and Anganwadi workers in all 11 districts.
Under the campaign, workers will visit each division, subdivision, RWA, colony, street, and slum cluster to talk about why vaccination is important for expectant women, who constitute 2% of Delhi's total population, and to break the myth that it is harmful for the baby.
“We have taken several measures and have vaccinated more than 100%(with one dose), but there is still hesitancy among people. There are many myths surrounding lactating mothers and how the shot might affect the baby. So, the primary aim of the campaign is to break this myth and vaccinate all pregnant women and lactating mothers," said a senior government official.
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