The heights of fashion Social media brings new faces to fells
The Guardian|December 04, 2021
There are still plenty of lean, grizzled oldies in well-worn gear zipping effortlessly up Lakeland hills like it’s a walk to the corner shop.
Mark Brown

There are still plenty of lean, grizzled oldies in well-worn gear zipping effortlessly up Lakeland hills like it’s a walk to the corner shop. But there are also younger and more diverse groups exploring the area as hiking, climbing and enjoying nature become “fashionable and trendy” again.

“It is absolutely fantastic,” said Richard Leafe, the chief executive of the Lake District National Park Authority. “This is what it is all about.”

Before the pandemic, the average age of visitors to the Lakes was over 60 but that has been changing, Leafe said. “To see a real swing in that, a lot more young people talking about nature, grabbing their selfie moment at the top of the Old Man of Coniston or England’s highest peak, Scafell Pike … it’s fantastic .”

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