Spidey fends off masked threat to Cineworld
The Guardian|January 15, 2022
The Hollywood blockbuster SpiderMan: No Way Home pulled in the cinema crowds in December, driving Cineworld’s box office revenues to almost 90% of pre-pandemic levels despite the rapid spread of Omicron over the festive season.
Mark Sweney

The world’s second-largest cinema operator, the owner of the Cineworld and Regal Picturehouse chains in Britain and Regal Cinemas in the US, said that across its global business, box office and concession revenue hit 88% of 2019 levels in December. In the UK and Ireland revenues hit 89% of pre-pandemic levels, and in the US they hit 91%.

Cineworld credited the phenomenal success of the latest Spider-Man film which has taken £80m in Britain despite the reintroduction, days before its release, of face masks in cinemas to curb the spread of Omicron. It has become the only film to make more than $1.5bn (£1.1bn) globally since the pandemic began.

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