THE PANDEMIC HAS created the need for a healthcare ecosystem that is integrated digitally to enable patients, doctors, diagnostics and pharmacies to connect with each other more efficiently. Medtech startup Sehat Sathi has been enabling pharmacists in India to go online since 2017. It is now empowering retail pharmacies to unlock more than just medicine sales to improve their incomes.
First, with the Sehat Sathi app, pharmacies automatically turn into e-clinics with absolutely zero infrastructure change. These pharmacies can facilitate teleconsultation of any incoming store visitor via the Sehat Sathi app. This is a strong use case for towns where all medical specialties are not available. Second, with the rise of direct-to-consumer (D2C) businesses, they need ways to reach out to customers who aren't buying everything online. Pharmacies can deliver these products speedily to their nearby customers, and D2C brands get direct access to an extensive customer base via the former.
This story is from the November 17, 2021 edition of Financial Express Mumbai.
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This story is from the November 17, 2021 edition of Financial Express Mumbai.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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