The competitively priced product (£25) marks the debut of The Renatural, an online, east London start-up founded by entrepreneur Aasiyah Abdulsalam, 25.
Instead of having to wrestle with anxiety, glue and pins, Fix wearers can slip on a soft, thin, breathable band made of medical-grade silicone that grips their wig and anchors it securely.
The material, well known for treating burns and problem skin conditions, has a natural frictional, adhesive ability.
The band’s universal fit and the silicone’s micro nodes stimulate blood flow, inducing natural hair growth instead of damaging delicate roots.
This story is from the July 15, 2020 edition of Daily Express.
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This story is from the July 15, 2020 edition of Daily Express.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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