The British actor has filed a lawsuit in Massachusetts accusing Solar Therapeutics of copyright infringement and false advertising.
A photo of a billboard in the state features Baron Cohen as Borat giving his usual double thumbs-up, with the words “It’s nice!”.
The filing adds the use of Borat, a fictional outrageous Kazakh journalist who says “Very nice!” and “High five!”, is unauthorised.
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DURAN DURAN RIGHT ON CUE
Emery's men stage Houdini act with a late double by super-sub
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