Prime Video rolls out pay-per-view movie service
Business Standard|April 29, 2022
To release more than 40 shows over 2 years
VIVEAT SUSAN PINTO
Prime Video rolls out pay-per-view movie service

Amazon Prime Video on Thursday announced more than 40 new titles, in Hindi, Tamil, and Telugu that it plans to launch over the next 24 months, across original shows, movies, and co-productions.

The over-the-top (OTT) platform, which has completed five years in India, also said it was stepping into the pay-per-view movie service in the country with Prime Video Store, besides announcing new multi-year licensing deals and co-productions with various Indian studios. Amazon Prime Video has also forayed into original movie production in India with films in Hindi and Telugu, to be released directly on the platform.

This story is from the April 29, 2022 edition of Business Standard.

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This story is from the April 29, 2022 edition of Business Standard.

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