Philipp Plein — the German-born, Swiss-based reigning rule breaker of fashion — continues to make serious business moves. Famed for his loud, unashamedly glamorous clothing, Plein has carved out a niche catering to cashed-up customers all around the world. His fashion shows, the ones before COVID anyway, resemble rock concerts and mostly serve as an excuse to stage an epic after-party. Most impressively, PHILIPP PLEIN is one of the few luxury brands to have grown a significant international business without the backing of a major conglomerate. “We are one of the last remaining independent luxury groups because people like what we do and what we are,” he tells us.
The occasion is the imminent launch of a PHILIPP PLEIN watch line, the newest licence for his ever-growing lifestyle brand. “Why not?” Plein asks rhetorically when queried on the decision to add watches to his collection. “Our customers have very high expectations season after season. PHILIPP PLEIN is not a boring brand and surprising our customers is our main goal. I have a passion for wristwatches so I decided to launch my own collection.” Plein has partnered with watch behemoth Timex to create the range. “It has been very emotional and I can’t wait to see the reaction of our customers and of the market. We are very positive and we are sure they will love it,” he adds.
This story is from the February 2022 edition of MAXIM Australia.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the February 2022 edition of MAXIM Australia.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Ross Noble
The Pommy stand-up comedian and actor takes us through his final day on Earth...
Memoir of a A MALE ESCORT
In his tell-all biography, Australian male escort Ryan James takes readers inside his provocative world of sex and lust to discover how a twenty-something, clean-cut bloke from the suburbs ditched a career in finance to star in over 150 adult films and find success in the lucrative work of male escorting. This up close and personal look at the sex industry explores all the myths and misconceptions surrounding it, as well as his personal journey...
ABANDONED!
Planning a holiday? Why settle for sun, sand and surf, when you can visit deserted, magical lands full of radioactive leaks, evil curses and scenic asylums? Choose your destination from 10 of the world's best...
THE REAPER
Hot on the heels of his most recent battle at UFC 298, we throwback to our 2019 MAXIM Style fashion feature with Kiwi-born Australian mixed martial artist, and middleweight UFC champion, ROB WHITTAKER. He sure loves a suit, but loves to win even more…
15 BARS YOU NEED TO VISIT BEFORE YOU DIE
In his book 150 Bars You Need To Visit Before You Die master sommelier JURGEN LIJCOPS guides readers on a journey to the most extravagant watering holes in the world - each having a unique story to tell. Here's 15 of his favourites.
RUNWAY ROCKER
Getting to know horse riding, rock roll lover and budding travel vlogger JENNIFER BUTCHER...
RUNNING OF THE BULL
Red Bull Racing heads into this year's Formula One season as the undisputed top gun. So, who will take the fight to them? We check out the field to find some answers...
GOING HYBRID
CAMERON FALLOON, founder of BFT (Body Fit Training), and former strength and conditioning coach for international soccer and local AFL teams, tell us why hybrid training is the workout style of the future...
The TRIBE has SPOKEN
Russian-born beauty, Australian Survivor star and one of MAXIM's finest models, VALERIA SIZOVA, talks up the game, alliances and facing the ultimate test in physical and mental strength...
IT'S YOUR YEAR!
Clinical Nutritionist and Naturopath BROOKE BENSON CAMPBELL (BHSC) presents 10 tips on achieving a stronger mind, healthier body and a better you this year...