Before the internet and social media took over the music industry, many artists got their break by passing out demos in person or mailing them to labels for the chance of being discovered. Most of the musicians you hear today, however, found success by posting their songs and videos online, either growing an organic following or getting noticed by a celebrity. Alesso went with the old-school approach and got his work in front of his idol, Swedish House Mafia’s Sebastian Ingrosso. “I met him through his father in Sweden. He used to go to this coffee shop where my girlfriend was working at the time,” Alesso says. “She gave him my CD and he listened to it the same day, which is crazy.” Although he swears he would have continued pursuing a career as a DJ if Ingrosso had turned him down, this opportunity was a foot in the door of a very competitive industry. Ingrosso became a mentor to Alesso, or a big brother as Alesso calls him, helping the young DJ every step of the way. “He knew what to think about and what to focus on,” Alesso says. “He always let me do my own thing and he was never deciding things for me, he was just giving advice. And obviously I took most of his advice, because I trusted him and valued his opinions.”
Those first few years trying to make it in the EDM scene were tough and many nights were spent putting together songs. With Ingrosso helping him through it, Alesso had support that many up-and-comers lack. He was also coming up in a time when many DJs shared tutorials for music programs on YouTube, which artists from years past had to figure out on their own. With the right team of people behind him and modern technology on his side, Alesso was primed for success. But he soon learned from his mentor that these things will only get you so far when it comes to creating a lasting career. “I think one of the best things he said was that no one is going to care more about your career than you,” Alesso says. “Don’t expect people to go to war for you and make your dreams come true. It’s all you, all the time.”
Continue reading your story on the app
Continue reading your story in the magazine
OBESE TO BEAST
JOHN DAVID GLAUDE LOST 180 POUNDS, BUT GAINED HIS LIFE PURPOSE.
SWIMMING IN Riches
Teddy Swims and his amazing singing voice forced the world to do a double-take. Now he’s ready to put it all out there and never be “Broke” again.
FEATURING - TY DOLLA SIGN$
Ty Dolla $ign gave us the inside scoop on his highly anticipated third album, collaborating with Kanye West and keeping the nation’s spirits high.
THE GOOD FIGHT
UFC fighter Lyman Good discusses the mental and physical strength required to succeed in the octagon
When the pandemic hit, personal trainer Mike Chabot watched as gyms were forced to close their doors. While many in his industry were forlorn by the news, Chabot saw an opportunity to meet the demands of millions.
MAGGIE LINDEMANN SPILLS THE TEA ON HER UPCOMING EP, TRAN- SCENDING GENRES AND COLLABORATING WITH POP PUNK’S FINEST.
Tattoo Artist – Carlos Fabra
Whoever said you can’t learn anything while glued to the television?
Eddie Hall breaks down his journey to become World’s Strongest Man and his ongoing beef with "The Mountain" from "Game of Thrones."
Problem – All The Answers
Problem has the perseverance and drive to make his dreams come true. We spoke with the rapper about his latest mixtape, entrepreneurship and how his tattoos remind him of what’s important in life.
Fusing The Flavors Of The World
After growing up in the kitchen that brought pad thai to america, Jet Tila wants to broaden your culinary horizons one meal at a time.
Alesso - The DJ King of Las Vegas
In a city where the nights are ruled by music, a twentysomething Swede is running the show.
Década de éxito
Este 2020 se cumplen 10 años desde que el mundo escuchó por primera vez al artista que sigue (y sguirá) dándonos con qué bailar.