The Super Rise Of The Supercontest
ESPN The Magazine|February 2019

Simple rules, huge payoff: This is the oral history of how a little-known NFL betting competition for Las Vegas sharps became a national phenomenon for everyone else.

Ben Fawkes And David Mcintire
The Super Rise Of The Supercontest

On New Year’s Day 2017, Damon Graham’s morning started like any other NFL Sunday: He got up, watched some football and headed to his 1 p.m. shift at a Las Vegas Starbucks.

By the time he took his break a few hours later, he’d won nearly $900,000.

Graham became the latest winner of the Westgate Las Vegas SuperContest, an NFL handicapping competition that started as a local event in the late 1980s and has since become the premier gambling contest of its kind. Through ownership changes and remarkable growth, the basics have remained the same: You plop down the $1,500 entry fee and then pick five NFL games against the spread each week during the regular season. Every correct pick is worth a point, every push half a point. Most points at the end of the year wins.

The simplicity is the allure. Graham beat 1,853 contestants that season, and every year social media juices the growth of the SuperContest even more. As the competition expands, it naturally gets harder to win: While Graham bet correctly on 65 percent of his picks, SuperContest winners are increasingly finishing above 70 percent. That’s unbelievably accurate for Vegas, where a bettor generally needs to hit 52.3 percent to make money above the standard vig (the amount charged by a bookmaker to take a bet), and the pros have a good year if they beat the house 55 percent of the time.

So how exactly did an underground contest among Vegas insiders become a million-dollar national sensation, one where a new wave of bettors, far from the Strip, take home quit-your-day-job money? The SuperContest’s rise is not just a matter of luck and timing but also a reflection of the people who created and play this super-rich, super-tense, super-fun competition.

THE BEGINNING

This story is from the February 2019 edition of ESPN The Magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the February 2019 edition of ESPN The Magazine.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM ESPN THE MAGAZINEView All
The Rape Allegation Against Cristiano Ronaldo Reveals Fame's Protective Shield
ESPN The Magazine

The Rape Allegation Against Cristiano Ronaldo Reveals Fame's Protective Shield

To be the world’s most famous athlete means Cristiano Ronaldo can appear on screens everywhere yet somehow elude the fallout from a rape allegation.

time-read
8 mins  |
April 2019
Michelle Waterson Reps More Than Herself In The Cage
ESPN The Magazine

Michelle Waterson Reps More Than Herself In The Cage

MMA is a violent and unforgiving sport. But instead of shielding her young daughter from her career, Michelle Waterson is bringing her along every step of the way.

time-read
10+ mins  |
April 2019
Kyler Murray Owns His Future In A Way No Other Rookie Has
ESPN The Magazine

Kyler Murray Owns His Future In A Way No Other Rookie Has

As Kyler Murray decides which sport will win his talents, at least one thing is clear: He owns his future in a way no other rookie has.

time-read
6 mins  |
March 2019
Kyle Kuzma Turned A Sneaker Obsession Into A Legit Business Opportunity
ESPN The Magazine

Kyle Kuzma Turned A Sneaker Obsession Into A Legit Business Opportunity

No eight-figure shoe deal? No problem. The Lakers’ Kyle Kuzma walked his own path to sneaker supremacy.

time-read
4 mins  |
March 2019
Bryce Harper Is One Very Big Deal
ESPN The Magazine

Bryce Harper Is One Very Big Deal

He’s baseball’s best-known face and now its richest player. In this exclusive interview, the All-Star talks rejecting $300 million, recruiting Mike Trout and becoming a Phillie for life.

time-read
10+ mins  |
April 2019
Kyler Murray - Will Past Be Prologue For The Possible Top NFL Draft Pick?
ESPN The Magazine

Kyler Murray - Will Past Be Prologue For The Possible Top NFL Draft Pick?

Sizable expectations? Kyler Murray’s got a few: go No. 1 in the draft, become a franchise player and—oh yeah— completely blow up decades of doctrine about short quarterbacks.

time-read
10+ mins  |
May 2019
Eternal Champions
ESPN The Magazine

Eternal Champions

Seven months ago, Brazilian underdogs Chapecoense boarded a plane to play in the game of their lives. Instead, their biggest moment turned into a tragedy no one can forget.

time-read
10+ mins  |
June 26, 2017
What's In A Name?
ESPN The Magazine

What's In A Name?

With the founder of Bikram yoga facing assault allegations, it seems simple: Studios should distance themselves from his name. But it’s not so easy.

time-read
3 mins  |
June 04, 2018
One Formula For Change
ESPN The Magazine

One Formula For Change

To inject excitement back into its races, Formula One needs more than a tweak or new twist—it needs to correct its course.

time-read
2 mins  |
June 04, 2018
All About The Goals
ESPN The Magazine

All About The Goals

U.S. national team hero and Chicago Red Stars defensive midfielder Julie Ertz shares her secrets for keeping her world-champion mindset.

time-read
1 min  |
June 04, 2018