World's Most Important Watch Collector
Man's World|November 2020
Auro Montanari, who zealously guards his privacy, gained global renown in 2018 when his vintage Rolex — the only white gold Daytona known to exist — sold for $6 million
Rahul Wadhwa

Auro Montanari is clear about what he thinks of contemporary watchmaking. “I do not see any great innovations in the panorama of modern watches. We are in the third millennia, and the Swiss brands still take inspiration from the past,” he says. And then, he adds: “In the 1950s, for example, Omega and Rolex introduced the ‘Tool’ watches. These were very innovative timepieces for that period, without any influences from the 1920s or the 1930s.”

But, hold on a second. Who is this gentleman, and why are you being subjected to his views? Auro Montanari is not your usual Panerai/Rolex/AP-sporting braggart with provocative views, mostly borrowed, on horology.

According to the Foundation de la Haute Horlogerie that promotes watchmaking around the world, Montanari “is a true horological scholar and serious collector of the highest order, synonymous with expertise, quality, discretion, and taste”, and a respected US-based luxury magazine once described him as “the world’s most important watch collector”. That is, of course, a good reason for him to be on the pages of this magazine, but there is a topical reason as well.

Continue reading your story on the app

Continue reading your story in the magazine

MORE STORIES FROM MAN'S WORLDView All

Bollywood's Villainisation Of Psychological Disorders

The ’90s saw a rise and popularity of villains suffering from longterm trauma that was painted as their 'bad boy'ness. In his book, pure evil, author Balaji Vittal provides a detailed analysis of some of Bollywood's most career-making villainous performances

10+ mins read
Man's World
January 2022

Navigating The After Effects Of Intimacy

Afterplay is as important as foreplay, and dysphoria after a sexual encounter can feel overwhelming. It’s not sex gone wrong, and it’s definitely not you

4 mins read
Man's World
January 2022

The Curious Case Of R Madhavan

From being ‘that cute boy’ of Indian television in the’90s to charming the Bollywood audience, while finding a superstardom in the Tamil film industry, and also now being the first A-list actor to make an OTT debut, R Madhavan is an actor like no other

5 mins read
Man's World
January 2022

Not The Nine-To-Five Kind Of Guy

Amol Parashar, best known as Tripling's Chitvan, added unconventional roles to his credit to break free from the character that defined him, and the audience is loving all of it. But it took a lot of courage, convincing, and quitting a 9-5 job to pursue his dreams

5 mins read
Man's World
January 2022

Two Brothers, One Legacy

From nightclubs to nigiri, Keenan and Ryan Tham have done it all, and have an unstoppable 2022 ahead. The duo talks evolution of Asian food, tapas trends, and what sets them apart

6 mins read
Man's World
January 2022

Lexus Electrified

The auto giant provided a window into its carbon-neutral future through American artist Germane Barnes’ installation at Design Miami 2021

3 mins read
Man's World
January 2022

THE BEST PERFORMANCES I SAW THIS YEAR

From Samantha Akkineni to Shabana Azmi, Nawazuddin Siddiqui, Sidharth Malhotra, and Lijomol Jose, here are the movies and shows I watched and liked

7 mins read
Man's World
January 2022

The A-List

Your monthly ‘how to spend it’ guide for all the cool new gadgets

3 mins read
Man's World
January 2022

Vivan Bhathena

With a national pageant title, a dozen television shows and films, and a body to kill for, Vivan Bhathena has our attention. The actor shares his workout secrets that help him lead a healthy life

2 mins read
Man's World
January 2022

Coolest Gadgets Of 2021

Your guide to all the cool new gadgets that released this year

10 mins read
Man's World
December 2021