Inspiration Dose 1 - UBER
Exhibit|August 2018

We love to talk about successful companies, their success stories, their funding stories, and how they are doing right now.

Shreya Bhattacharya

These no doubt inspire us. But for many of the startup owners we personally contacted with, these stories often act as a source for inferiority complex. Hence, we tried to dig into just the “starting” up stories of few companies when they were just startups. How they ideated, initiated, got funded, struggled and how they kept on trying and diversifying their ideas.

Here we go with the first one in this series: Uber. Kindly note, this column doesn’t talk much about how these companies are doing now, because all of these are well-off and well-established organizations as we know them. And for details on how they are doing currently, we have separate series of column.

UBER: A school dropout ideates a company with illegal profits, pays huge fine, gets funded for a new app and launches Uber in 2010…all after he doesn’t find a cab for himself on a snowy night. A fast forward, Uber is valued at $17 billion today (and growing).

When we talk about cool companies with uber-cool (pun intentional!) ideas, we do think about Apple, Tesla, Facebook and along them, Uber does crawl in. And the difference lies in…Uber is still growing, and growing pretty fast.

Uber is certainly not the one many would suspect of a struggle, it’s uber smooth for uber…isn’t it? No.

Many would think they know what the startup is all about and how it operates, but very few actually know the blueprints to the bigger picture. Uber is for sure not only a private chauffeur entity. In fact, it is a logistics company, and its stunt with food delivery, flower delivery and helicopters on demand (yet to arrive in India) is an example of how you can do whatever you want once you have the right application for it and once enough people are using it.

A FLASHBACK:

The story of Uber takes us back to 2008 when Travis Kalanick and Garrett Camp, the co-founders then, still friends and not aware they’ll be at the head of one of the most successful startups up to date. They were attending

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