Inside Of An Influencer
Exhibit|September 2018

Influencer is a word that has been trending lately and is also a paid profession these days. Barack Obama has a huge influence on people, Mother Teresa is known to influence people and spread the love of humanity across the world. But the millennials have given it a different meaning now. You don’t have to be in your late 40’s to be inspiring anymore. Age can be as small as 17 and yet, if you have the talent enough to persuade all those depressed human beings, then that is definitely worth a reward. They are very easily found but mind you, it is not easy to become one. An influencer has the power to affect the buying choices of the customers and there are many brands that collaborate with them for the same. Hence in this issue, we decided to get these trending influencers talk and reveal what influences them to inspire and spread their magical love among the netizens. So browse through the issue and wait for our Top 50 Influencers to pop up in between your regulars

Sakshi MALIK

TELL US A BIT ABOUT YOUR JOURNEY: Luckily I found an audience who enjoyed looking at my pictures as much as I enjoyed taking them!

WHAT KEEPS YOU MOTIVATED EVERY DAY? Inspire someone to do better every day and do your daily bit to keep this world happy.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Social media has definitely helped, but I am confident I would have carved my path regardless.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: Cliche answer alert! My mom is the Wonder Woman of my life who pushes me to do better every day. I secretly think she wanted to be a model and fulfils that dream through me. Now you know where the good looks come from... #Shhh

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: The Secret by Rhonda Byrne, Rich Dad Poor Dad by Robert Kiyosaki and Sharon Lechter, Harry Potter series by J. K. Rowling.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? How about just give me a fully charged phone with Wi-Fi & never come to find me again! Haha!

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: I want to be smart and say AI... But I’ll stick to Amazon Prime for now.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU: 1. Be yourself. 2. Follow your instincts. 3. Act on your plans.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I have enjoyed every bit of my journey and wouldn’t change anything even if given the option.

Diipa Khosla

TELL US A BIT ABOUT YOUR JOURNEY: I was a law student until 3 years ago, I did an internship at an influencer agency in Amsterdam and realized that there was no Indian Influencer at a global level in the world. I decided to give it a shot and it instantly skyrocketed. I am very grateful for the same.

WHAT KEEPS YOU MOTIVATED EVERY DAY? I feel immense gratitude for all the opportunities that has come my way. Working hard is my way of saying thank you for it all.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Absolutely not.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: My mother. She has taught the two most important lessons of my life - to work harder and be kind to everyone. I believe that is a formula for a successful and happy life.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: How To Win Friends And Influence People  by Dale Carnegie, The Alchemist by Paulo Coelho, Milk and Honey by Rupi Kaur.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Three apps would be Instagram, Whatsapp and Email.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Instagram/iPhone x

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Just get started, that is the hardest step.

2. Keep innovating.

3. Keep working hard every day.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I would spend a lot more time networking in the industry.

Malini AGARWAL

TELL US A BIT ABOUT YOUR JOURNEY: When I was 17, I was working as a backup professional dancer. In 2000, I moved to Bombay and joined MTV India and I used to write their romance content. At the same time, I also joined Radio one, formerly known as Go 92.5, which was owned by Mid-day and I got a gossip column in the paper. Then I moved to Channel V to become their Digital Content head. I started my blog in 2008 after a friend’s suggestion and then it took off from there. I then decided in 2010 that I love blogging so much that I started doing it full time. When my husband came back, he was working in finance and supported us for an year and there is sort of been no looking back since then.

WHAT KEEPS YOU MOTIVATED EVERY DAY? I am motivated by two things. FOMO (Fear of Missing Out) and also the fact that we’re doing something new everyday.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? No, of course not!

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: There are so many, yet if I had to name one then it would be Tariq Ansari, who was my boss and head of Mid-day.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: Still Life with Woodpecker by Tom Robbins, The Hitchhiker’s Guide to the Galaxy by Douglas Adams, A Princess Remembers by Gayatri Devi.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Instagram, Facebook, Google Maps.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Definitely my phone. It’s really an extension to your arm (almost).

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Don’t start out saying ‘I am going to be an influencer’ without actually having decided who you are and what your influence wants to be at.

2. Take the time to do quality posts. Don’t post just for the heck of it.

3. Stay updated with technology, whether it’s the use of hashtags or any new feature.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I don’t think I would have done any major thing differently but I learnt along the way many lessons.

Radhika Seth

TELL US A BIT ABOUT YOUR JOURNEY: There honestly isn’t much to it. I started posting cute pictures in decent frames when people were still posting pictures of their dogs or food.

WHAT KEEPS YOU MOTIVATED EVERY DAY: I can never be content with what I have. I always want more. And my desire to want everything keeps me going.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Everything I am and everything I will be is for and because of the people who have believed in me even when I, myself couldn’t. So no.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: As clichéd as this sounds, my grandmother. She fought cancer until the end and beat it twice before she couldn’t anymore. Even when things got bad, and I mean really bad, she would always tell us everything she’s grateful for. That is when I learned the true meaning of grace and I’ve tried to live my life like that ever since.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: Master Of The Game by Sidney Sheldon, Norwegian Wood by Murakami, The Power of Now: A Guide to Spiritual Enlightenment by Eckhart Tolle.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Topping my list is Instagram of course, hahaha, I’m addicted. Followed by WhatsApp and Zomato (I eat out a lot).

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: My iPhone! I’d be having a major identity crisis if somebody stole my phone.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Find what you love and make sure you give everything you have to it.

2. Don’t let anybody tell you that you’re not good enough. You’re only as good as you believe yourself to be.

3. Never derive your own happiness at the cost of somebody else’s. You’re not that special.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? Probably not. I’d just breathe a little more and not take things so seriously.

Meghna Kaur

TELL US A BIT ABOUT YOUR JOURNEY: I think I’m still too young to say that I’ve even started my journey yet as such. Or at least I like to think in that way. It solely depends on how you look at it. In my opinion, the journey has just begun. I’m just trying to make the best of what is in my power, and take the rest as it occurs.

WHAT KEEPS YOU MOTIVATED EVERY DAY? The phrase that - ‘The best things in life are actually really expensive’.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Definitely not! I love talking to people so thank you social media for being the best platform to connect with people.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: I still remember my dad when he was upset as he couldn’t buy me the phone that I wanted because we couldn’t afford the luxury. I come from a background of finite means and I always knew that I have to work as hard as I can and be in a position that my Dad should never feel the way he did that day.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: The Power Of Your Subconscious Mind by Joseph Murphy, The Brain - The Story Of You by David Eagleman, How To Fail At Almost Everything by Scott Adams.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Camera, Netflix, Zomato.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Having access to the internet to share your story with people all around the world.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Don’t take one day at a time and live out your life.

2. Make mistakes and learn when you do. Most importantly, love yourself.

3. If life is not great, I can tell you that one day everything will be okay, but it’s never that easy. So make friends who’ll stand by you when you need them to.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? No, I wouldn’t have it any other way. I’m happy with the position I’m in. The future and the bigger picture is what matters now.

Shivani SINGH

TELL US A BIT ABOUT YOUR JOURNEY: It may sound clichéd but my journey had its share of ups and downs. I come from a small town, Udaipur and have gone through the same struggles that any small town girl goes through who wants to make big in this city. I am happy with where I am right now and I am working hard every day to get to where I want to be.

WHAT KEEPS YOU MOTIVATED EVERY DAY? It is the quote that - ‘The only impossible journey is the one you never begin!‘

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? No.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: It would definitely be my mom. She has been my cornerstone, my rock, my inspiration throughout my journey.

BOOKS THAT HAVE IMPACTED YOUR LIFE: The Secret by Rhonda Byrne, Sita - Warrior of Mithila by Amish Tripathi.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: iPhone X.

QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU: I know this is what everyone would say yet it is the most underrated advice: Be yourself. Show who you are without the metaphorical filters and people will see you for yourself and love you for the right reasons.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? Nothing actually. I am happy with how it all began and like the fact that my journey has been unique in been unique in uncanny ways.

Somya Gupta

TELL US A BIT ABOUT YOUR JOURNEY: I have always been a girl who totally loves to get ready and love fashion. So I started posting my pictures on Instagram trying to wear daily new clothes in different styles. I started posting on social networking sites (Instagram) more and more and got a response. People actually seemed to like me and like my outfits. Whatever I’m today is just because of my followers! They are the owners of my heart!

WHAT KEEPS YOU MOTIVATED EVERY DAY? I really got inspired by one quote which says: ‘You never know how strong you are, until being strong is the only choice.’

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Nope.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: The most common answer Mommmmmiieee.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Is that even a question? INSTAGRAM!

QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Stay up-to-date on social trends and what is popular. How else will you reach your audience?

2. DO NOT; I repeat DO NOT enter into any contracts with any company for handling your Social Media Accounts. You can handle it by yourself.

3. Be authentic. I don’t know about you but I hate to see copycats. Some people put way too much effort into copying someone else’s style that they’d soon forget their own. Celebrate your individuality! I hope that this helps some of you find your voice.

4. COLLAB. It’s hard to grow as a content creator if you exist in a vacuum. Don’t be stingy about posting pics with other people. Show them love!

Barkha Singh

TELL US A BIT ABOUT YOUR JOURNEY: My journey for far, like any other, has been full of ups and downs and a whole lot of learning. I still have a long long way to go and I am super excited to see what’s waiting around the corner.

WHAT KEEPS YOU MOTIVATED EVERY DAY? #YOLO (Haha). The fact that I have so much to do in just 1 lifetime, motivates me to live every day to the fullest.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? I live 2 lives. One of an actor and the other of a social media influencer. The first part of my life could function without the help of social media, but social media made it a 1000 times better! The other part of me, the influencer part, would be non-existent, had it not been for social media.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: The Power Of Now by Eckhart Tolle, The Fountainhead by Ayn Rand, The Alchemist by Paulo Coelho.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? My phone, my GoPro (must have good footage when rescued!) and a blowtorch (so I can cook and scare insects off).

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: I’ve been experimenting with drones and making all possible mistakes with it. So that’s my pick for now.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU: Keep it real, keep it real, keep it real. Everything else is secondary.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I have always followed my heart and have worked towardness happiness as an end goal. I’d always want it to be that way.

Shalini Chopra

TELL US A BIT ABOUT YOUR JOURNEY: I always loved wearing stylish outfits since my childhood. I inherited that from my parents. I was posting my outfits on various online portals for the past few years and was getting requests to start blogging. Initially, I ignored the requests due to the time crunch. Eventually, I gave it a serious thought and started pursuing my passion for fashion with my blog.

WHAT KEEPS YOU MOTIVATED EVERY DAY? Haters are nothing but fuel for your rise.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? No.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: My BFF Rohit!! He is the one who introduced me to the girl inside me, hence, converting a tomboy into a fashionista!!

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: Reposition Yourself: Living Life Without Limits By T.D. Jakes, Where the Sidewalk Ends by Shel Silverstein,

Harry Potter and the Sorcerer’s Stone by J.K. Rowling.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Smart Phone, Laptop, WiFi.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Smart Phone.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Be the best version of yourself, that’s your Power!

2. Be original! Readers can see through you.

3. Think out of the box.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? The main challenge is Plagiarism. I have started ignoring the people who copy me to my bones. People can copy your style but not your soul.

Larissa DSA

TELL US A BIT ABOUT YOUR JOURNEY: Content Creation is the product of my passion for creative arts since childhood. A journey that began as a childhood hobby, is now the source of my bread and butter and I couldn’t have been happier. There have been tough times, but I am forever grateful to all those who made this happen. I reiterate time and again… it is sheer dedication, consistency and passion that will help you through your biggest dreams!

WHAT KEEPS YOU MOTIVATED EVERY DAY? I count my blessings every single day. In order to stay motivated and focused, I keep reminding myself of how far I’ve come in the past year or even in the past few months.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Absolutely not. I think social media has given us that platform through which we can choose to create an reach out to the masses and that’s the beauty about it. It gives you innumerable opportunities to connect with people.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: I believe that each and every person that I’ve met in my life, has impacted me in some of the other ways. They are friends, family, people that I’ve even lost touch with. I often also look back at the individual I was and how I have evolved as a result of meeting some of these people.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: What I know for sure by Oprah Winfrey, The Alchemist by Paulo Coelho, From Excuses to Excursions by Gloria Atanmo.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Zomato to survive, Netflix to chill & Make My Trip to book my flight back.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: WiFi.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Consistency.

2. Quality.

3. Pure passion.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I think I would’ve done the same thing.

Saloni Chopra

TELL US A BIT ABOUT YOUR JOURNEY: Well, I grew up in Adelaide, Australia. Then I moved to India 8 years ago. I worked as an assistant director for a few years before doing Maya, a short film that went to the Cannes Film Festival. Eventually, it was Girls on Top - that’s how acting happened full time for me. Writing was just something I was passionate about, but it’s never been a profession. People call me an influencer and I keep asking, what’ve I done to be one? To me, you have to have achieved something in the context of influencing people & their minds to be an influencer. I’d like to change the world someday, one person at a time. Until then, I’ll settle with acting.

WHAT KEEPS YOU MOTIVATED EVERY DAY? Travelling helps me deal with daily issues. Women’s rights would be my other weakness and strength. Love helps me live better.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Yeah, probably. But that doesn’t mean social platforms don’t make it easier to reach out to more people at once.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: I would say my brother because he’s the only male role model I’ve ever had, but then he was raised by my mother - the real influence on our lives. The strongest, boldest, wildest woman I have ever known.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: Veronika Decides to Die by Paulo Coelho, The Little Prince by Antoine de Saint-Exupéry and One Day by David Nicholls.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Satellite phone, charger and a generator.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: My iPhone.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Be yourself.

2. Don’t care about what people say.

3. Everyone’s so caught up in trying to capture moments that people don’t LIVE or have fun with it anymore.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I wish I’d started talking about women earlier. I wish I’d discovered how much I care at a young age too.

Riya Jain

TELL US A BIT ABOUT YOUR JOURNEY: I’ve always been fascinated by fashion trends and all things fancy. When I started using Instagram, I was smitten by looking at the International bloggers. Loved how they showcased their personal style and lifestyle & that motivated me to be well dressed even during my college days. Never imagined this ending up being a passion cum profession. People started admiring my style & that boosted my confidence to show what I inhibit as a young fashion freak. That’s how it all started!

WHAT KEEPS YOU MOTIVATED EVERY DAY? I believed in the motto: ‘When you strive hard, you seek the best result.’ I gave my 100% to be where I am. The love for fashion & how CIAC fams look up to me for feedbacks & my personal style motivates me every single day.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? It would be really mean if I wouldn’t give credits to social media because how would I else connect with my Internet family who loves me for my style & gets to see my fashion sense every single day.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: To be honest, my elder sister acted as a key role in shaping my life who influenced me in a way that made me be in a space where I’d love to be in. She pushed me towards my goals & jumped as a guide.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Lightroom, Instagram, Whatsapp.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: None as such!

QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU: Be you. Express your style on your page & not what others are doing because there’s a reason to why everyone loves your work and the most importantly believe in yourself because all you have is YOU to back you up when things are not going right to work.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I would jump into the fashion radar with my own clothing line that would portray my sense of style & promote them by adorning each silhouette.

Savi & Vid

TELL US A BIT ABOUT YOUR JOURNEY: A few years ago, both of us were well-settled in London. I worked in a corporate firm and Savi was completing her PhD. By the time we were 30, we had achieved what we set out to achieve both education and job wise. We had well-paying jobs and a traditionally secure future ahead of us. But after exploring 50 odd countries, we found ourselves falling more and more in love with the idea of travelling the world. Then, we quit our jobs, and with it, our life in London, to travel the world full time. After all. you get one life and the two of us wanted to enjoy every single sumptuous second of it. Of course, this wasn’t a whimsical decision. It was part of a larger plan to hone our lives the way WE wanted them to be. While dreaming is essential, putting in the effort to make that dream a reality is even more essential.

WHAT KEEPS YOU MOTIVATED EVERY DAY? “Don’t be pushed around by the fears in your mind. Be LED by the dreams in your life.”

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? No.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: It’s not a person but an idea - the idea of pushing your own boundaries and prioritising your happiness over redundant concepts like convention and stereotype.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: A Room of One’s Own by Virginia Woolf, Waiting for Godot by Samuel Beckett, Love in the Time of Cholera by Gabriel García Márquez.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Portable espresso maker, My iPod, and Instagram

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Google Translate.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Produce High-Quality Content.

2. Post consistently.

3. Never compromise your ethics and integrity for a quick buck.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? Nope - we always followed our hearts over trends and continue to do so. This is more a passion project for us than ‘business’.

Juhi Godambe

TELL US A BIT ABOUT YOUR JOURNEY: It started as a hobby (yes a cliche) and turned into a job which I am super grateful for. I used to post my outfit photos on my personal Instagram and I was eventually inspired to write about them on my blog.

WHAT KEEPS YOU MOTIVATED EVERY DAY? Knowing the fact that I have the best job in the world and that I am doing what I love. Not everyone gets to be this lucky.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Never! Instagram to be specific has made me reach out to my viewers.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: My Mum! She’s a go-getter and that lady inspires me every day.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: I don’t read. But I write.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Instagram, Whatsapp and Itunes.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: My iPhone X.

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU: Keep at it, takes time but you will reach your goals. For more, I have an article about this on my blog (plug, haha)

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? Not really, I feel like I’ve learnt so much over my journey and wouldn’t have it any other way.

Pallavi Ruhail

TELL US A BIT ABOUT YOUR JOURNEY: I always had a thing for fashion and an eye for style. To be honest, I had never really planned on blogging or being an influencer as a career, it just happened. When I made an account on Instagram and started posting my outfit pictures, somewhere around mid2013, a lot of people suggested that I should start a blog. A blog seemed like a good idea to materialize my love for fashion and everything that catches my eye and so there it was. Around 2 and a half years back, I decided to quit my job at Novartis (I was working as a Health Economics Analyst) and take up blogging full time. Social media or the influencer bit happened eventually!

WHAT KEEPS YOU MOTIVATED EVERY DAY? Live like it’s your last day!

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? A huge part of my job is social media so I do need social media! Even in the early days of blogging, it was through social media that I could spread the word and gain traffic on my website and now social media is where all the action happens!

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: My mom! I have learnt a lot from her, simple life lessons, applicable in my personal and professional life both on daily basis.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: The Secret by Rhonda Byrne, Shantaram by Gregory David Roberts, The Road Less Traveled by M. Scott Peck.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? My phone, MacBook & iPad. Apps would be Instagram, Lightroom and iMovie.

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: My phone, any day! It’s basically my office on the go!

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Know your strengths and work on that, don’t be blinded by what others are doing but do your own thing.

2. Stay original, keep it real, don’t copy anyone even content-wise.

3. Don’t chase money, just work hard and stay true to your content and your readers/followers, rest all comes by itself!

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? I think, not. Even my mistakes taught me a lot, so no regrets!

Shereen

TELL US A BIT ABOUT YOUR JOURNEY: I have studied fashion from London College of Fashion and then I came back to India and worked as a stylist for many years with Sonam and Rhea Kapoor. I wanted to do something on my own around and that’s when we started our own website. Initially, our focus was on fashion trends and shopping and not on personal blogging/ Instagramming, it was a fashion platform. We took to Instagram to start promoting the content of the website and then eventually it picked up as a personal blog.

WHAT KEEPS YOU MOTIVATED EVERY DAY? I feel like you have to enjoy your work and if you do, a sort of motivation is always there, you don’t feel lazy about it. And of course, my amazing followers. The interaction with them is what creates motivation for me.

DO YOU THINK YOU COULD HAVE DONE THIS WITHOUT THE HELP OF SOCIAL MEDIA? Absolutely not.

MOST INFLUENTIAL PEOPLE IN YOUR LIFE: No person has influenced me per say but I studied fashion in London for 4 years and I feel London city,  specifically Camden town has been a huge influence on my style and aesthetic.

THREE BOOKS THAT HAVE IMPACTED YOUR LIFE: #GirlBoss by Sophia Amoruso, How to Bawse by Lilly Singh and The Secret series - The Magic and The Law of Attraction by Rhonda Byrne.

IF YOU WERE STRANDED ON AN ISLAND AND COULD TAKE ALONG ONLY 3 GADGETS/ USE 3 APPS, WHAT WOULD THEY BE? Apps: Instagram, Snapseed, Preview Gadgets: I need just one gadget, my phone!

A TECHNOLOGY THAT IS CURRENTLY INFLUENCING YOUR LIFE: Camera - Canon Digital Camera

THREE QUICK ADVICE TO ALL THE BUDDING INFLUENCERS WHO LOOK UP TO YOU:

1. Be consistent.

2. Be patient.

3. Be original.

IF GIVEN AN OPTION, WOULD YOU DO ANYTHING DIFFERENTLY IF YOU STARTED YOUR CAREER NOW? No. Everyday was a learning process and whatever I know is because of the mistakes I have made.

Komal NARANG

TELL US A BIT ABOUT YOUR JOURNEY: From being a failure in school to an influencer on social media - my journey is of a girl who was made to believe that talent is not my piece of cake and I have got no spark to succeed but I changed that through hard work and my vision.

WHAT KEEPS YOU MOTIVATED EVERY DAY? Not everyone is going to like you and that’s okay! Live for yourself.

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