Vroom, Vroom...BMW Gets Electric!
Esquire Singapore|September 2022
The new all-electric BMW flagship limo puts the emphasis on an interior fit for the tycoons of the near-future.
Will Hersey
Vroom, Vroom...BMW Gets Electric!

Since 1929, Villa d'Este, a former palazzo turned grand hotel on the shores of Lake Como, has played host to the world's most outlandish car show. Over one weekend in May, the most beautiful cars ever built are tightly and precariously parked on every corner of the hotel's lawns and pathways: a greatest-hits compilation of the combustion engine's salad days. A 1936 Mercedes 540K on the drive; a navy 1956 Ferrari 250 GT Zagato under a sycamore tree; a jade 1960 Aston Martin DB4 GT outside the boiler room.

Riva speedboats bounce along in the lake in front; helicopters occasionally rattle overhead. Attendees, their camera phones brandished aloft, don their posiest outfits, with wonderfully mixed results. The waiting staff, each in an immaculate white jacket and black tie, can't open the rosé bottles fast enough. Even the name-Concorso d'Eleganza-sounds like an aria. The whole scene is so Italian, it must be made up; so picturesque, it can leave your eyes craving something ugly, or at least slightly askew. The closest I got was a half-eaten biscotto.

Somewhere within this frankly ludicrous scene-the mosaic garden, to be an exact-a brand-new model is given the drum roll of a world premiere. Which, considering the status of the cars all around it, doesn't really seem fair. In 2022, this honour falls to the BMW i7: the Munich marque's flagship car presented for the first time in the all-electric form. The clash of epochs couldn't be starker. While the older cars in eyeshot are decidedly analogue, this i7 is a whirr of ones and zeroes; a monument to the arriving intelligent, digital and electric eras in three tonnes of aluminium and glass.

This story is from the September 2022 edition of Esquire Singapore.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the September 2022 edition of Esquire Singapore.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM ESQUIRE SINGAPOREView All
THE MILD HANGOVER
Esquire Singapore

THE MILD HANGOVER

Hangovers get a bad rap. We know. If you’ve gotten this far in the magazine, you’ve surely divined that we’re mildly hungover most of the time.

time-read
2 mins  |
November 2022
AN ELECTRIC FUTURE
Esquire Singapore

AN ELECTRIC FUTURE

Polestar, the minimalist electric Swedish car brand, turns the voltage up on its competition.

time-read
3 mins  |
November 2022
LET'S GET REAL (ESTATE): LUXURIOUS LONDON
Esquire Singapore

LET'S GET REAL (ESTATE): LUXURIOUS LONDON

Royalty, shopping, the best tea and scones the world has to offer, and a lifestyle worthy of what you're working for. Here's why London is ripe for your next investment

time-read
4 mins  |
November 2022
NEXT UP....ZARAN VACHHA
Esquire Singapore

NEXT UP....ZARAN VACHHA

As Co-founder of the events and talent agency Collective Minds and Managing Director of the Mandala Masters, Zaran Vachha is definitely not new to the culture scene, but he's certainly shaping what comes next.

time-read
6 mins  |
November 2022
WHAT I'VE LEARNED...
Esquire Singapore

WHAT I'VE LEARNED...

I DON’T WEAR SOCKS except in January.

time-read
3 mins  |
November 2022
The Body Is a Language
Esquire Singapore

The Body Is a Language

A bad handshake is such a turnoff; we feel irked when someone rolls their eyes at us; we can't stop pacing when we're nervous-ever wondered how certain body language has the power to change how we feel instantly? We explore why.

time-read
4 mins  |
November 2022
EYE OF THE TIGER
Esquire Singapore

EYE OF THE TIGER

Hailing from Singapore, Japan and Brazil respectively, Evolve Mixed Martial Arts (MMA) athletes Darren Goh, Hiroki Akimoto and Alex Silva are proof that the ring demands as much from mind as it does from matter.

time-read
10+ mins  |
November 2022
THE ADONIS COMPLEX
Esquire Singapore

THE ADONIS COMPLEX

With the rise of superhero culture making a return and bringing with it the celebration of the classically ‘masculine’ body type, can men really overcome the pressure to conform when culture keeps getting in the way?

time-read
8 mins  |
November 2022
FUNNY BUT TRUE
Esquire Singapore

FUNNY BUT TRUE

A comedian, an iconic Singaporean, and now a man much evolved. After overcoming two years of pandemic limbo, unlocking career milestones one after another and undergoing a life-defining physical transformation, Rishi Budhrani is ready to emerge into the world renewed-and anew.

time-read
10+ mins  |
November 2022
LIKE NO OTHER
Esquire Singapore

LIKE NO OTHER

With its horological triumphs, Hermès has truly come into its own as a watchmaking maison. In this exclusive interview with Esquire Singapore, CEO of Hermès Horloger, Laurent Dordet sheds some light on his timepieces' rising stardom and the importance of being different.

time-read
4 mins  |
November 2022