Centuries in the making
Country Life UK|November 25, 2020
As Partagás celebrates 175 years, our correspondent reflects on his epiphany and subsequent conversion to the brand

UNSURPRISINGLY, my travel plans to Cuba are in disarray. My cigar year used to be punctuated by events that took place with a metronomic regularity—the annual Festival del Habano in February and the Partagás Festival in November. Usually, I would attend one or other of these events and happily, this year, I made it to the festival in February.

As the pandemic began to cast its shadow over Europe, I arrived in Cuba, where I rediscovered and learned to love (or at least not to fear) Bolivar—and yes, I am conscious of the irony that my nom de plume is that of the cigar marque I have spent much of my life trying to steer clear of. As well as Bolivar, much was made of a new range of Romeo y Julieta (more of which in future), introduced to celebrate the 145th birthday of the Shakespeare-inspired brand, and there was also excitement around the 85th birthday of Montecristo.

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