Minutiae Boutique
Forum Magazine|August - September 2019
Alessandra Salvati’s Passion for Fashion
Krista Deverson

In life, it’s the tiny details, the subtleties, that often make the biggest impact. Alessandra Salvati, Owner of Minutiae Boutique in Toronto, knows this truth all too well, having spent her life focused on the finer points of fashion design and the fashion industry.

She named her boutique Minutiae, a Latin word, meaning the small details that make something unique, to represent the very unique and beautifully designed merchandise created by emerging designers from all over the world.

At her boutique, the fine details are in both the distinctive designer garments, the nuanced taste of her fashion-forward clients, and in her own thorough and indepth background in the fashion industry.

Born into a fashion family, it’s only natural that fashion became Alessandra’s biggest passion. Both of her parents worked in fashion while she was growing up; her Mom was a buyer for a major department store when she was a child and her father imported men’s clothing from Italy for his own men’s store.

She started working with her father from a young age, taking buying trips to Italy together, socializing with industry insiders, learning the skills of working with people and their garment requirements, and understanding the back end of the fashion business and how merchandising works.

Despite her parent’s insistence that she work in the legal field, Alessandra simply couldn’t stay away from fashion. So, after university, she started working in management at a women’s boutique, and from there went on to obtain a marketing degree from Ryerson University.

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