20 Supplements You Should Be Taking Now
Amazing Wellness|Winter 2016

What’s trending now? These 20 supplement categories are hot - here’s a rundown.

Annual supplement sales in the United States are now in the billions—that’s billion with a b—with no sign of slowing down, according to market research provided by Nutritional Supplements in the U.S., 6th Edition. Supplements appeal to all ages and demographics, from millennials to seniors. And certain supplements seem to be enjoying a particularly strong rise in popularity. As consumers grow more savvy and new research and product innovations continue, there are more and better choices than ever. Here are the supplements we’ve noticed are “trending” in recent months.

HERBS

Three herbs in particular have been in the spotlight lately:

Turmeric/Curcumin. “Turmeric root really is a shining star in the health market these days,” say Mary Bove, ND, a naturopath based in Columbia, NH. “Given the fact that so many chronic diseases, cancers, and aging health challenges are connected to inflammation, it’s no wonder this anti-inflammatory-acting root has found popularity.” Th e health benefits of turmeric have both traditional and current research data supporting its effects on healthy heart function, joint function, cell growth, immune modulation, and as an inflammatory regulator. We like: Gaia Turmeric Boost Restore powder; Plnt by The Vitamin  Shoppe Turmeric

Maca. An aging population is looking to several supplements, including maca. Not only does it improve energy and stamina, but “Many women fi nd it useful for helping with the discomforts of the menopausal transition,” says Bove. Maca can be used in recipes such as smoothies and oatmeal. We like: Sunfood  Superfoods Maca powder; Paradise Herbs & Essentials Maca Up.

Elderberry. Many people have concerns about getting sick during cold and fl u season. After a study reported by CBS News in early 2015 showing that an elderberry extract called Sambucol could shorten the duration of fl u symptoms by about three days (similar to prescription medications sold as Tamiful and Relenza), elderberry sales have soared. Says Bove, “It is easy to add to teas or sparkling water for a winter wellness beverage.” We like: Nature’s Way Sambucus Immune System Syrup; Quantum Health Elderberry Immune Defense Lozenges 

VEGAN PROTEIN POWDERS

According to a Harris Interactive study commissioned by the Vegetarian Resource Group, vegans make up 2.5 percent of the U.S. population—that’s more than 7.5 million people. Plant-based protein powders such as pea and/or rice proteins, hemp, and soy appeal to vegans and vegetarians as well as those who want to avoid whey proteins because they are following a Paleo diet or are intolerant of dairy. We like: Genceutic Naturals Plant Head Protein  in Chocolate and Vanilla; Sunwarrior Warrior Blend Raw Vegan Protein in  Chocolate and Vanilla

RAW AND FOOD-GROWN SUPPLEMENTS

Raw is big. Why? Raw supplements are not processed using high heat. Nutrients are food-grown, not created in a lab. Th e less processed, the closer to nature, the more nutrients and enzymes remain intact. Th is makes them more easily recognized and utilized by the body. We like: Garden of Life Vitamin Code RAW One (in  Men’s and Women’s formulas); Greens+ Advanced Multi Raw Superfood 

NON-GMO/ORGANIC

Although non-GMO labeling on supplements is currently lagging behind those of foods, you can be assured that if a supplement is certified organic, it is non-GMO. Do your research and buy from companies that are committed to using organic ingredients. Natural Factors and Gaia Herbs, for example, grow their own ingredients on their own organic farms and have control over seed selection, effectively guaranteeing non-GMO ingredients. And visit nongmoproject.org for a list of non-GMO supplements.

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