As explored in Mintel 2022 Global Consumer Trend Enjoyment Everywhere, consumers are proactively seeking joyful respites to combat the anxiety and stress caused by the global pandemic and the current economic uncertainties. Thus, consumers are looking forward to celebrating festivities like never before. They are eager to break out of their confines and explore, play and embrace novel experiences. This pent-up consumer demand to celebrate and enjoy life events show a positive trajectory for festive foods and drinks.
CONSUMPTION PREFERENCES FOR FESTIVE FOODS
Despite the cultural dominance of traditional sweets in the festive foods segment, modern food categories are finding increased relevance as favourable alternatives. Mintel research shows that traditional festive foods such as ladoo, kaju kalti/roll, dry fruits and rasgulla/ gulab jamun dominate consumer preferences, but at the same time, modern food items like chocolate and sweet bakery are not far behind¹.
Categories like bakery, snacks and chocolate confectionery have had the highest number of launches with 'seasonal' positioning claim over a five-year period between March 2017 and February 2022 according to Mintel Global New Products Database (GNPD).
هذه القصة مأخوذة من طبعة June 2022 من Food Marketing & Technology - India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك ? تسجيل الدخول
هذه القصة مأخوذة من طبعة June 2022 من Food Marketing & Technology - India.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 8500 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
Is Food Waste Consuming Us? The Urgent Need for Change
Food waste is undeniably a global crisis that is not only consuming vast quantities of resources but also exacerbating environmental, economic, and social challenges.
Consolidated Competence for the Process Industry - Smart Solutions for Manufacturing Meat Substitutes and Confectionery
Strong Together: Coperion, Coperion K-Tron and Gabler Engineering at Interpack 2023
'Quality' - A Panacea To Boost To Health And The Economy
Quality is a paramount factor in today's fast-paced and competitive global marketplace.
How Conveyor Belts help a Baker's Vision
Baking as a process requires a degree of precision and consistency to produce high-quality goods. One of the ways to achieve this is by using a conveyor belt.
Summer Diet In Focus
Synopsis - Nuts and dry fruits are healthy and nutritious snack options that can be enjoyed in moderation during the summer season.
The Magic of Spices in Baking
Spices hold a rather special place in the world of baking. They not only help in infusing delightful flavours and captivating aromas but also add a magical kick to the creations. As a pastry chef, I love exploring the potential spices have to transform ordinary bakes into extraordinary delights.
The Challenges and Opportunities of Cheese Production
The dairy sector is at a crossroads. The current shifting consumer tastes, increasing demand for sustainability and price pressure is pushing dairies to consider changing mature and proven processes.
Importance of particle sizing in food industry
The Indian food market size is more than USD 300 Billion and growing with a CAGR of ~10%. Food analysis is one of the major concerns with a prerequisite for assuring the best product quality.
Value-Added Millets in the Food and Beverage Industry
Opportunities for Growth and Innovation
Seeds To Add In Your Daily Life
In this modern era of busy lifestyle, maintaining good physical and mental health is very challenging. Everyone is looking for ready to eat nutrient rich food items. Nowadays, the attention of nutrient dense food is gained by oil seeds because of their positive impact on health promotion and disease prevention.
