Balancing Act Shraddha Kapoor
TMM|April 2021
What’s the secret behind Shraddha Kapoor’s peaches and cream skin? Or the reason she is one of the fittest actresses in Bollywood today? It is not just about the right makeup or beauty products that make Shraddha glow with good health. It is also about making the right choices when it comes to health, fitness, and food. For someone who has always believed in clean eating and wellness, it seems natural that she has now put her trust in a brand that she believes, stands for those very values. The Baaghi actress has become an investor-partner at Shunya, the flagship brand of Naturedge Beverages Pvt. Ltd., by serial entrepreneur Siddhesh Sharma of the Baidyanath legacy. Shraddha, who believes in doing good, living good, and feeling good, believes these values are endorsed by the brand as well. The keyword for her is balance. Just as she has been forging her acting career ahead with memorable roles, she also plans to make a name for herself on the entrepreneurial side. Here’s what our gorgeous cover girl has to say about her latest venture…
Deepali Singh
Balancing Act Shraddha Kapoor

It’s the first time you have invested in a brand. Were you looking to invest or was it something that came along and appealed to your entrepreneurial side?

I have been looking for a fruitful investment opportunity for a while. When I met Siddhesh and learnt everything about Shunya and its benefits, I instantly knew there is no better way to start my entrepreneurial journey than with Shunya.

Can you tell us a bit more about how Shunya is a brand that resonates with you and how you feel about wellness and health?

I have always been someone who is very health-conscious and at the same time – I don’t deprive my body of all the fun things that it craves for. When I came across Shunya, I realized this is the perfect solution to my guilt-free fizz consumption. While we all know and have heard about the negatives of other fizz drinks – we have not really had an alternate healthy option. Shunya is the perfect solution to guilt-free drinking.

Being an actor is a full-time job. How will you take time out for your entrepreneurial responsibilities? How hands-on are you with Shunya?

Well, Siddhesh and I are a good team and in these virtual times, it is very easy to keep in touch and be updated with everything that is going on.

Which of the two are you fonder of – Shunya Go or Shunya Fizz? Any favourite flavours?

This story is from the April 2021 edition of TMM.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the April 2021 edition of TMM.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM TMMView All
The King Of Punjabi Pop Guru Randhawa
TMM

The King Of Punjabi Pop Guru Randhawa

If you find yourself movin' and groovin' to the addictive beats of ‘Dance Meri Rani’, it's because Punjabi pop sensation Guru Randhawa has given it his all! But that's what the singer, songwriter, and music composer has always done – dedicated his entire life to music and worked hard to reach where he is today. His popularity can be gauged from the fact that he has more than 30.7 million followers on his Instagram handle alone. With songs such as Patola, Tu Meri Rani, Suit Suit, High Rated Gabru, Lahore, Naach Meri Rani, and Nain Bengali among many others, the dapper performer has managed to make his own space and stand out amidst others. In a candid chat with TMM, our 7th-anniversary edition cover star opened up about his musical journey and upcoming acting debut.

time-read
5 mins  |
February 2022
The Secret Of Supplements
TMM

The Secret Of Supplements

Food is a crucial component of our everyday lives, and eating it organically is even more important. It is not only vital to eat at regular intervals, but also to maintain a decent mix of carbohydrates and proteins.

time-read
4 mins  |
February 2022
Shining the spotlight on Digital Influencers!
TMM

Shining the spotlight on Digital Influencers!

In today’s day and age, it is the digital influencers and content creators who are creating the maximum impact with their work and are the new-age celebrities. Recognising the same, India’s largest creator ecosystem Good Creator Co launched the ‘Good Creator Co X Dabboo Ratnani Creator Calendar 2022 curated by MissMalini.’ Featuring 12 top content creators and influencers from diverse avenues styled by 12 of India’s most prominent designers curated by MissMalini, this is a first-of-its-kind calendar. The influencers include YouTubers CarryMinati, Beyounick, and Prajakta Koli, short-form video content creators Mr Faisu and Mrunal Panchal, renowned dancer and choreographer Melvin Louis, fitness YouTuber and social media entrepreneur Ranveer Allahbadia, drag queen icon Sushant Divgikar, fashion blogger Masoom Minawala, digital journalist Faye D’Souza, pastry chef Pooja Dhingra and India’s first-ever digital influencer Malini Agarwal.

time-read
2 mins  |
February 2022
TheRealB
TMM

TheRealB

TheRealB by Binal Patel is a homegrown fashion label, which celebrates exemplary designs and embraces the authenticity of crafts, cloth, colors, and culture. Hailing from a renowned family in the textile Industry, Binal has always been surrounded by beautiful fabrics while growing up. These textiles evoked her inclination towards fashion and the desire to dress people in beautiful silhouettes. This led her to pursue her passion which turned into a full-time profession. In her words, the label offers a seamless balance of elegance and edge subsumed into each outfit. In a quick chat with TMM, she talks about the soul of the brand and why conscious clothing is important.

time-read
2 mins  |
February 2022
BROWN IS BEAUTIFUL: BROWNSKIN BEAUTY
TMM

BROWN IS BEAUTIFUL: BROWNSKIN BEAUTY

Anusha Dandekar and Gaurav Kumar’s range of cruelty-free and nourishing skin products could not have found a more apt name than BrownSkin Beauty. As the former puts it, they want everyone to feel empowered by their skin colour. Their latest range – Brown Bakery - not only smells like goodies being baked in the oven, it also has the goodness of honey, cinnamon, and vanilla. In a candid chat, Anusha told us about the purpose of her brand.

time-read
3 mins  |
February 2022
STAYING AWAKE WITH NO SLEEP!
TMM

STAYING AWAKE WITH NO SLEEP!

Love gin? Who doesn’t, right? Well, think of the lovely, crisp Greater Than gin and add your other favourite brew, coffee from Sleepy Owl to it and what you have is a combination that just won’t let you sleep! But guess what, No Sleep is a gin that is worth staying awake for. Available as a limited edition release, this gin contains no sugar, coffee extracts or artificial flavours. The cold brew is made using 100 per cent Arabica coffee from Chikmaglur, Karnataka and added to the gin. The result is a burst of flavours with the taste of red cherries, followed by salted caramel and finishing with hints of delicately-spiced pink peppercorn. Anand Virmani, co-founder and distiller at Nao Spirits shares his thoughts on this cool collaboration.

time-read
2 mins  |
February 2022
Textile For All Seasons
TMM

Textile For All Seasons

KH HOUSE OF KHADDAR

time-read
2 mins  |
February 2022
LIVING THE DREAM ATUL KUMAR
TMM

LIVING THE DREAM ATUL KUMAR

Actor Atul Kumar, made a shift from Delhi to Mumbai 25 years ago, with a sheer motive of living his dream of becoming a successful theatre actor, and then his hard work and destiny blessed him with best of both worlds- theatre and cinema as well.

time-read
3 mins  |
February 2022
BOOM WITH BIRA 91 & BOAT
TMM

BOOM WITH BIRA 91 & BOAT

Bira 91 partners with boAt to launch an exclusive ‘BOOM’ Audio Collection

time-read
3 mins  |
February 2022
The Brand New Škoda Kodiaq
TMM

The Brand New Škoda Kodiaq

For all car lovers, the much-awaited Skoda Kodiaq Facelift is here in India and is available at a starting price of Rs 34.99 lakh, ex-showroom.

time-read
1 min  |
January 2022