Launch Trends Editor's Pick
Shoes and Accessories|August - September, 2021
Cardi B x REEBOK

Following the mass success of her first collection, Reebok and Cardi B revealed the next chapter of their collaboration with the launch of an all-new footwear and apparel capsule collection this fall.

Officially dropping on August 27, the ‘Let Me Be…In My World’ capsule collection featuring a new Cardi B Classic Leather sneaker, is inspired by Cardi’s hometown of New York City and carries a piece of Cardi’s legacy with every element of design.

Pieces from the ‘Let Me Be…In My World’ capsule collection build on Cardi’s signature outlines and details from her first drop, this time taking cues from the concrete world where Cardi grew up hustling. Every detail on Cardi B’s new Classic Leather sneaker takes design inspiration from her personality - transparent details show off her down-to-earth attitude, bold & fierce color infuses her personality, an asymmetrical design nods to her different hustles while the stacked midsole and aggressive lugs on the outsole display her different dimensions. Available in eye-catching colorways, the iconic Classic Leather shoe is built to carry any hustler from day to night.

In true collaboration, Reebok designers worked with Cardi and her team from start to finish on the ‘Let Me Be… In My World’ capsule collection; from beginning ideation and design stages all the way through to the full creation cycle capturing her fashion sense and attitude for a signature look. Cardi B worked with Reebok designers to bring the story, colors, and designs to life from sketch to sample form.

PLEASURES, Reebok, Club C Legacy, OG Club C 85

Reebok and LA-based brand PLEASURES announced their most recent collaboration comprising two unique interpretations of the Club C Legacy and Club C 85. For FW21, PLEASURES and Reebok further strengthened their long-term partnership with a dual drop featuring a unique take on the Club C Legacy and the iconic Club C 85. The fourth collaborative project between PLEASURES and Reebok was inspired by the higher-level concept of evolution and how it impacts both design and life itself.

PLEASURES x REEBOK CLUB C LEGACY

This shoe features a subtle, yet strong colorway of Pure Grey and Straw crafted out of mesh and suede. The silhouette also sports updated tooling and a translucent sole featuring PLEASURES branding, while Reebok’s branding graces the heels and panels. To promote this Club C Legacy, PLEASURES x Reebok executed on a co-branded campaign featuring videos and photos of a drone delivering the shoes in different settings (e.g., a park, the suburbs, the city, lakes, deserts, and more).

PLEASURES x REEBOK CLUB C 85

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