There is always a strange obsession to tread on the line of familiarity for me. When does familiarity feel strange and when does the strange become familiar? Why do we sometimes get the sense that something can feel strange and familiar at the same time? Studio Vetyver started out as a creative studio primarily as an outlet to execute design research, fashion projects, and garment experimentations based on the considerations above. Out of simple curiosity, it has now evolved into a case study on class systems and spaces found within Singapore’s landscape; expressing them through art and fashion.
Exploring the nuances of ideas found in overlooked spaces, the label finds inspiration from the otherwise mundane and ordinary — an abstract concept of the seemingly normal that could be interesting upon closer inspection and investigation. This ties in with the name of the studio which was inspired by the vetiver root — a common perfume ingredient with a scent that becomes much more apparent with wear. I wanted to work on interesting ideas that are worth paying attention to.
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Throw Back On Starting Origins
KHRIS AIDEN (@khrisaiden) & NATHANIEL FONG (@nathanielfong)
SKITTLES ON THE WRIST
Smell Suave In Any Situation
There is one succinct reason why men aspire to look like Tom Ford models (or even Mr Ford himself) and why the heartbeat of a woman increases when presented with the iconic black and gold box: Tom Ford has nailed down what consumers hanker for — attainable glamour.
Fall In Love WITH BURGUNDY
Radiating a shade of dark red-brown or red-purple, burgundy takes its name from the colour of wine that originates from the French region of Burgundy.
Put the Man IN MANICURE
It might be the post-Circuit Breaker boredom when men became more experimental with their grooming routines (DIY bleached hair, stick and poke tattoos) and manicures have become a core part of one’s individual style.
Champion Sustainability LIKE LONGINES & LENNARD
LENNARD YEONG (@lennardy) Chef
Drip In Ice LIKE YUNG RAJA
SINGAPOREAN HIP HOP ARTISTE
Do Hardcore Jewellery THE SOFTBOY WAY
2020 for a lot of people is a year of missed opportunities given the whole pandemic
Bring Out THE “I” IN ALCOHOL CONNOISSEUR
Welcome to December, the month where the festivities are in full swing and also, where “shots! shots! shots!” is generally frowned upon (when in doubt, drink like cast member of Mad Men — purposefully). While cocktails are perfectly serviceable dinner party drinks, the best ones do not need finicking — impress by pronouncing its name accurately, pour it into a glass, maybe plop an ice cube in and be done with it.
Be GENTLEMANLY LIKE TISSOT & JASON
JASON GODFREY (@bigsmilenoteeth) Actor