and God created woman
MEGA|November 2020
Inspired by luxurious and carefree life in the French Riviera, Ushi Sato creates a collection that is dangerously sexy
JEB FRONDA

It all started with a conversation on Instagram. “I love the piece that you made for me! How about we do something for MEGA?” I messaged Ushi Sato in excitement right after seeing the criss-cross cotton halter top he made for me. “Yes! I’ll make a capsule collection” he said. It was the beginning of a great collaboration of creative minds to build a collection that is both nostalgic and hopeful for the future—everything that the Ushi Sato brand stands for.

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