Dream A Little Dream
Harper's BAZAAR Singapore|March 2021
The wonderful world of Simone Rocha, where strength and softness are one and the same, is now open to all with her new H&M collaboration.
Jeffrey Yan

H&M pioneered the high-low fashion crossover when it teamed up with Karl Lagerfeld way back in 2004 and its designer collaborations since have set the template for this contemporary industry phenomenon. Whether it’s Martin Margiela’s avant-garde experimentalism (2012), Marni’s exuberant maximalism (2012) or Versace’s high-octane glamour (2011), the Swedish brand has always had its finger on the pulse, distilling the fashion mood of the moment into an accessible, expansive collection and serving it up to the wider public.

This year, the prevailing mood in fashion is one of hopefulness in the face of darkness—beauty as a balm. Fittingly, H&M has tapped Simone Rocha for its designer collaboration. No other designer of her generation has captured the complexity and multiplicity of femininity today as well as Rocha. In the 11 years since she started her brand, Rocha has steadily and consistently built on her vision of romance with an edge and beauty with a grit—a powerful aesthetic that has garnered her a cult following that cuts across diverse groups and generations of women.

“Simone Rocha has been on H&M’s wish list for a long time,” says Ann-Sofie Johansson, Creative Advisor of H&M. “We have been so impressed with how clear her point of view is, season on season. She o” ers a really dynamic reflection on modern femininity. I personally have been very inspired to work with a female designer who spends so much time thinking about contemporary womanhood. It’s always about beauty, but there’s an edge too.”

Continue reading your story on the app

Continue reading your story in the magazine

MORE STORIES FROM HARPER'S BAZAAR SINGAPOREView All

GAME ON

WORLD BEATBOXING PHENOM DHARNI ON BREAKING RULES, NFTS AND HIS NEXT BIG CRYPTO MOVE.

5 mins read
Harper's BAZAAR Singapore
June 2021

Who's That Girl

Like single-name It girls from Hailey to Bella to Kaia, Ella has celebrity parents to thank for her fame. But the only child of Simon Yam and Qi Qi is also driven by an ambition that’s all of her own devise.

4 mins read
Harper's BAZAAR Singapore
June 2021

Wild At Art

Malissa Desmazieres’s home is an eclectic escape, set within a colonial gem filled with precious, personal treasures.

5 mins read
Harper's BAZAAR Singapore
June 2021

Deep In The Wilds Of The Rwandan Rainforest

Deep in the wilds of the Rwandan rainforest, Connie Osborne comes face to face with gorillas and revels in the tranquillity of two elegant eco-retreats

4 mins read
Harper's BAZAAR Singapore
June 2021

NFT: The Next Frontier

Everything you wanted to know about the digital token that’s taking the world by storm and upturning the meaning of face value.

4 mins read
Harper's BAZAAR Singapore
June 2021

The New Girls' Club

How a creative new wave of female designers is remaking menswear—and not just for men.

4 mins read
Harper's BAZAAR Singapore
June 2021

Happy Hours

Chopard’s latest Happy Diamonds campaign pairs dancing gems with Julia Roberts’s million-dollar smile for a match made in joie de vivre heaven. By Charmaine Ho.

3 mins read
Harper's BAZAAR Singapore
June 2021

Empire Of Bling

If you’ve been thinking of committing to a Rolex, the brand’s new fleet of timepieces might just be the nudge you need, says Charmaine Ho

4 mins read
Harper's BAZAAR Singapore
June 2021

The New Classics

Switch up your regular rotation with these easy, effortless basics.

1 min read
Harper's BAZAAR Singapore
June 2021

Body And Soul

After using the past year to reassess, refocus and take up running, Meg Honigmann finally learns to love herself

3 mins read
Harper's BAZAAR Singapore
May 2021
RELATED STORIES

Scottsdale

This Sonoran Desert city is hot in more ways than one, a destination that mixes business and pleasure in a special way

3 mins read
Business Traveler
April/May 2021

The 'Unbundling' of NYFW, Over 300 Fashion Nova Workers in L.A. Have Gotten Covid-19

As IMG rolls out its official schedule for New York Fashion Week, Chantal Fernandez breaks down the changes in its calendar, as well as the CFDA s, and in the ways designers present new collections more broadly, in Business of Fashion.

1 min read
MODEL WORLD MAGAZINE
March - April 2021

Carlos Nazario – 12 Months.14 Covers.

The fashion industry can’t seem to get enough of Carlos Nazario.

10+ mins read
New York magazine
March 1-14, 2021

SOUND OFF

What's on your mind?

4 mins read
Soap Opera Digest
February 22, 2021

SHREWISH SHARON ON SHAKY GROUND!

She’s catching heat as Talk’s ratings tank

1 min read
Globe
December 21, 2020

Casa de Sasha

Our style director's guide to all things style when the hits the fan! — Essentials you may want to stock up on in your new WFH bunker

2 mins read
CBS Watch! Magazine
July/August 2020

Rodrigo Alday – El hombre detrás de las gafas

Rodrigo Alday fundó la plataforma Tangerine Group, la cual es la distribuidora de lentes de lujo más importante de México y Latinoamérica. Hablamos con él para conocer qué lo impulsó a crear primero esta compañía, y hoy tener Luxury Capital, un fondo de inversión dedicado a desarrollar marcas de lujo en la región.

2 mins read
Caras México
Febrero 2020

Lori & Mossimo: More Varsity Blues Bombshells

As shocking new evidence comes to light, lori loughlin and mossimo giannulli’s future is looking dire.

1 min read
Star
February 10, 2020

Melissa Rivers Spittin' Image Of Frozen-Face Mom!

Joan’s girl is hooked on nip/ tucks too - insiders

1 min read
National Enquirer
January 27, 2020

Sizing Up A Strange Season

While the final record wasn’t necessarily impressive, the Dolphins had their share of significant accomplishments in 2019

4 mins read
Dolphin Digest
February 2020