SKIN IS IN!
PROVOKE Lifestyle|October 2021
SKINCARE DOS AND DON'TS THAT MAY HELP YOU COMBAT YOUR SKIN WOES
Priyanka Acharya

Skin is in baby! And I'm not talking about revealing outfits, though that is certainly the case too. The five years before the pandemic hit were dominated by heavy, glamorous make-up, with beauty YouTubers disseminating tips and tricks formerly limited to professional make up artists. Influencers and celebrities alike came out with their own make-up lines, and terms like "contour" and "cut creases" became part of daily lexicon. At that time I had a toddler and an infant, and after putting them to bed my mind was too mushy to commit to a full episode of a TV show. Instead, I found YouTube make-up tutorials to be soothing, and was captivated by how you could literally paint yourself to have a chiselled nose, fuller lips, and J Lo glow. This revelation plus the availability of many brands, led to my love for full glam, and the best part of a night out was actually the getting ready process.

But once we found ourselves locked down and masked up, the pendulum swung in the other direction. We now had the freedom to go barefaced all day, and the time to commit to a multi-step skincare routine. Self-care was in, and staring at yourself while massaging in various serums and creams replaced going to the parlour for a head massage. Just as with make-up, influencers and YouTubers played a huge part in bringing this to the masses. In the true spirit of consumerism, they introduced a slew of accessories you never thought you needed: soft clips and terrycloth headbands made for holding your hair back while applying your products, jade rollers and gua sha stones for pushing serums into your skin and shaping your jawline, and LED light masks to give you the thrill of using technology in what was once a more organic space. But there is one big difference between shilling make-up tips vs. skincare tips: the latter can be harmful if you don't have an actual education on the subject! Influencers might make skincare info more accessible to us, and more palatable with their stylishly filmed videos featuring gleaming white bathroom countertops and silky robes. But the fact is that they are amateurs just like us, and if you are really serious about your skin, doing your own "research” online is not going to cut it.

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