TRAVEL is among the industries hit hardest by covid-19. According to Statistics Canada, the country’s tourism sector shrank by almost half in 2020, and it may take five years or longer to recover. We asked Chris Choi, an expert in tourism and strategic marketing, what the future of Canadian travel may look like.
How much of an economic toll has covid-19 taken on Canada’s tourism industry?
Pre-covid-19, domestic tourism accounted for nearly 80 percent of tourism spending in Canada.1 In 2020, the Atlantic provinces alone — which typically bring in about 7 million visitors each year, generating $5 billion — saw a 66 percent decrease in their revenue despite having the bubble that allowed for regional travel. And it’s not just about tourism. The industry is interconnected, affecting things like sports, restaurants, entertainment, and events. Combined, we’re looking at a total loss of up to $29 billion.
This story is from the July/August 2021 edition of The Walrus.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the July/August 2021 edition of The Walrus.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Invisible Lives
Without immigration status, Canada's undocumented youth stay in the shadows
My Guilty Pleasure
"The late nights are mine alone, and I'll spend them however I damn well please"
Vaclav Smil Is Fed Up
The acclaimed environmental scientist is criticizing climate activists, shunning media, and stepping back just when we need him most
It's Time for a Birth Control Revolution
What the pill teaches us about the failure - and future - of women's health care
Would You Watch a Play about Hydro Electricity?
How documentary theatre struck a chord in Quebec
Still Spinning
One record chain has bet big on a new appetite for physical media
Just So You Know, I Love My Mother
In many ways, multi-generational living makes sense. But that doesn't make it easy
Art of the Steal
Why are plundered African artifacts still in Western museums?
Canada in the Middle
What role can we play in easing the war in Gaza?
Canadian Multiculturalism: A Work in Progress
As we mark fifty years since the adoption of Canada’s federal multiculturalism policy, human rights advocate AMIRA ELGHAWABY celebrates its merits and reflects on the work that is yet to be done when it comes to inclusion, acceptance, and fighting systemic racism in our country.
