Story telling Coach
GOKULAM ENGLISH|January 2017

A storyteller, story coach and consultant, Ameen Haque is also the founder of Story wallahs - a company that trains people in the art of storytelling. No matter what you do, today’s world revolves around stories and Ameen has coached leaders, teachers and children alike to be powerful storytellers. A Graduate Degree in Business Administration, Ameen has studied Advertising Media Planning at MICA. Formerly a Vice President at Ogilvy & Mather, Ameen has over 20 years of experience in advertising, theatre and consulting. These stints have exposed him to stories, human behavior, team dynamics and strategy. It is these themes that have influenced and informed his storytelling work today.

Surya Harikrishnan

How, when and why did you get interested in storytelling?

I have always been interested in stories, since childhood. However I started engaging with storytelling about 20 years ago as an advertising professional. My interest developed further when I started studying mythology and myths in popular culture. And my work in Theatre as an actor gave this interest a further boost. A course in Film Appreciation and exposure to cinema from around the world helped deepen my understanding of stories and all of this finally culminated in the forming of Story wallahs 4 years ago.

In your experience, what are the kinds of stories that interest and impress kids the most? Why?

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