In one short year, events like conferences have largely moved online. The only aspect that has been missing from the experience is networking, which is one of the primary reasons that people attend. This usually occurs when you stand around the coffee table chatting in between speakers, or do the rounds at an after-conference networking event. However, if done properly, there are many more upsides to virtual meetings and events than being able to wear your pajama pants.
I was recently invited to attend the annual Sotheby’s International Realty conference. Being ‘zoom’ fatigued like most people, I was dreading the occasion. But as it happens, I not only thoroughly enjoyed myself, I felt energised and loved the productivity of the whole occasion.
Hosted as a hybrid event, this year’s virtual format allowed us to host the largest networking event in the 45-year history of our brand and enabled us to bring together nearly 9 500 attendees from 73 countries around the world. And how else would we have been able to secure the highest-paid Academy Award-winning A-list actress as the keynote speaker with her tight schedule?
What it highlighted very clearly for me is that the success of such an event very much depends on the platform used, as some are more advanced and flexible than others, and certain platforms work best with certain types of events.
On the Hopin platform, networking was actually very easy as there were numerous ‘rooms’ with multiple people, and you could move from room to room until you found people with similar interests.
And, like a real-time meeting, once we had met kindred spirits (much like speed dating) we were also able to chat one-on-one in a room with an initial time period of two minutes. If you felt you had more to discuss, you could simply extend the time.
Continue reading your story on the app
Continue reading your story in the magazine
61% of South African SMMEs Planning For Growth
Mastercard SME Index
Selecting A Collections Partner
Key considerations and insights...
Recipe For Success
Key ingredients for a successful partnership between e-tailers and their software developers.
Our Success. Your Success.
The need for business training to improve bottom-line results in businesses across the country has never been greater.
How Small Businesses Improve Revenues In Tough Times
While many small businesses were able to adapt to lockdown in the short term, new challenges emerged when it came to returning to physical workplaces. Modern workforces, for example, are fragmented, while exposures, health and safety concerns frequently disrupt operations. How do we cope with these and many other related difficulties?
Making An Impact
Every year in August we take the time to celebrate women and reflect on the tremendous efforts they make to shape our society.
The Hidden Value Of Outsourced IT Resources
The IT needs of today's businesses are constantly evolving, making outsourcing a very attractive option that can offer a number of compelling benefits for businesses, small or large.
Networking At Virtual Events
Just because you can't shake hands and pass around business cards, doesn't mean you can't network at a digital event.
7 Questions To Ask A Prospective Digital Media Partner
If you are looking to outsource your digital marketing function to an agency, here are some question to ask before signing on the dotted line.
Riches And Beyond
Empowering the next generation of entrepreneurs
Educación, la nueva prestación laboral
Se trata de la nueva prestación. Cada vez más franquicias están financiando las carreras de sus empleados porque esto les ayuda a ganar su lealtad, reducir la rotación y aumentar la productividad.
¿A quién invitan por unas chelas?
Si sales a tomar algo con tus compañeros de trabajo, estás haciendo networking. Y, como LAUREN LARSON ha descubierto, eso suele llevarse a cabo a costa de aquellas personas a quienes no invitan (como las mujeres).
How To Build A Community-And Keep It Thriving
Audrey Gelman has made the Wing’s women-focused shared office spaces into a buzzy club of feminine empowerment built on inclusivity—and, perhaps, exclusivity. Change can be messy. But this is a new kind of company.
Court Rules Startup May Collect Data From Linkedin Profiles
A federal appeals court has affirmed the right of a startup company to collect information from people’s public profiles on networking service LinkedIn.
The Stupid Joys Of Group Chats
Group chats are making the internet fun again the triumphant return of aimless digital chatter.
4 Reasons Why Exchanging Business Cards Is Still Important
Although I speak at many different industry events, I am finding they have one thing in common: Attendees without business cards.
The New Rules Of Networking
To expand their professional networks, entrepreneurs are seeking smaller and smaller crowds.
Instagram Tips For Photographers In 2021
In today’s mobile-driven world, even a small image can make a significant difference. “I don’t have time for another social network, and I don’t need Instagram,” other photographers frequently tell me. Despite this, they spend hours publishing on Facebook, 500px, and Flickr, where their work is seen by nearly no potential clients. Other photographers are essentially giving them followers, likes, and comments. Instagram can be valuable in ways you hadn’t considered before, and it shouldn’t take you long to establish a presence there.
9 pasos para crecer tu red profesional
(Ya dalos y...) Vuélvete una maestra del networking.
¿Quién soy yo sin mi trabajo?
Ocupa un papel esencial en nuestra vida diaria, a veces hasta el punto de convertirse en una extensión de nosotros mismos. El trabajo, la profesión que ejercemos, es el tercer dato que ofrecemos a alguien cuando nos presentamos. Pero ¿qué queda de nosotros cuando lo perdemos?