Digitalising The Future
The CEO Magazine Asia|November 2018

As President Of Infineon Technologies Greater China, Dr Hua Su Is Pushing For Sustainable Change To Create A Safer And More Environmentally Friendly Energy Ecosystem For Customers.

Holly Johnson
Digitalising The Future

Infineon Technologies has a simple mission: to make life easier, safer and greener. A world leader in semiconductor solutions and microelectronics, the business is committed to linking the digital and the real world with semiconductors that enable smart mobility, efficient energy management and the secure capture and transfer of data. With almost 37,500 employees across 90 countries worldwide, the company reported sales of around US$8.1 billion in 2017, driven by its four core business divisions – automotive, industrial power control, power management and multimarket, and digital security solutions.

Home to three of Infineon’s manufacturing facilities and three research and development centres, Greater China is one of the organisation’s most strategically important regions. “We have more than 4,000 granted and pending patents in Greater China alone and we’ve established 22 joint labs with local partners,” explains Dr Hua Su, President of Infineon’s Greater China segment. With more than 20 years of experience in the semiconductor industry across the US, Chinese mainland and Taiwan, Hua came to Infineon in 2015 when he was offered the opportunity to demonstrate his leadership and expertise, and expand the business across Greater China.

Today, China accounts for 25 per cent of Infineon’s revenue for FY2017 according to its financial report. “Infineon is a technology leader with an unwavering commitment to customer success. But it’s also a business in growth mode, so our efforts in Greater China are of strategic importance to the success of Infineon globally,” Hua notes.

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