World Of Illusion
The CEO Magazine - ANZ|July 2021
In the old days, a token was worth a game or two on the arcade machine at the milk bar. Today, non-fungible tokens are setting the ecommerce world on fire, and Illuvium’s head of strategic partnerships danny wilson believes games will never be the same.
Michael Wayne
World Of Illusion

Once upon a time, eternal life could be had for the price of a token. At video game arcades of old, tokens represented an escape from the real world and the beginning of a fantastical journey into a virtual one. Dimly lit rooms full of giant, imposing machines with glowing screens that all read ‘insert coin’ were the gateway; the token was the key. When it was game over, another token meant a continuation of the escapism; the difference between life and death.

Gaming has changed. Amusement centres ran out of continues long ago. In the meantime, its brand of escapism has migrated to a screen near you. Arcade staples such as Dragon’s Lair, Mortal Kombat and Pac-Man have become apps, permanently available wherever you go for just a few bucks. Alongside these exiles are bespoke mobile apps, fully realised gaming experiences that are just as immersive as anything found on PCs or PlayStations – and a far cry from Snake.

The newest generation of mobile gaming is powered by the blockchain-based decentralised autonomous organisation system, a community-driven model that elects council members to assist with its overall operation and future direction. Core contributors simply create the project; the community takes it to the next level.

This story is from the July 2021 edition of The CEO Magazine - ANZ.

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