Interzum Guangzhou 2020 To Serve Up Multitude Of 'Belt & Road' Opportunities For Upstream Furniture Production Industry
Sleeptech Magazine|November - December 2019
China’s Belt and Road Initiative could not have come at a better time for Asia’s largest and most comprehensive woodworking machinery, furniture production and interiors trade fair.

The industry is booming and manufacturers are hungry for a coveted booth space at the event every year.

Held in its namesake city from 28 – 31 March 2020, CIFM / interzum guangzhou is regarded by the industry as a key gateway for foreign furniture suppliers to enter the fast-growing China market and an ideal place to size up the competition.

With Guangzhou being an important city for the Maritime Silk Road in the hinterland of the Guangdong-Hong Kong-Macau Greater Bay Area as well as the center of South China’s furniture manufacturing powerhouse, a growing number of buyers from the region are expected to descend at the event from 2020 and beyond.

The “Belt and Road” wave

Riding on the opportunities brought about by China’s Belt and Road Initiative, economies along the trade route are stepping up in expanding markets and at the same time importing high-quality resources, products, and technologies. The world’s leading producers of furniture raw and auxiliary materials are jumping onto the bandwagon by providing high-quality textiles, wood, woodworking machinery and furniture hardware for the global furniture manufacturing market.

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