Brand Busters doesn’t need any introduction. It is a concept which was created to introduce world-class gaming, entertainment and leisure formats to the metro markets, and tap into the FEC potential of Tier II & III markets across South India. Busters today has become very popular among Millennials, kids and adults alike. The brand came into being in September 2016 with its first outlet in Mantra Mall in Hyderabad. After two years of establishing itself as a favourite amongst consumers, Busters started its expansion journey in January 2018. Today, the brand has 4 operational centers and 6 under fit-out, which are scheduled to open before August 2019. The average size of each outlet is about 14,000 sq. ft. The brand is a self-funded venture and the outlay so far is above `100 crore.
This story is from the November 2019 edition of Images Retail.
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This story is from the November 2019 edition of Images Retail.
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