Innovative and cost effective methods to harness the power of rural India
Food Marketing & Technology - India|December 2021
It is a known fact that wastage of fruits and vegetables is high in India due to lack of infrastructure for processing and storage. One company that has been working to reduce wastage and increase farmer’s income is Raheja Solar Food Processing Pvt Ltd based in Indore. With the use of scientific methods they are able to help farmers. With the help of advanced Solar Dryers the farmers are able to dehydrate their produce and sell at higher price.
Varun Raheja
Innovative and cost effective methods to harness the power of rural India

WHAT IS THE PHILOSOPHY BEHIND YOUR VENTURE OF HELPING RURAL POPULATION?

Agrarian country like India and the existing socio-economic structure make farmers the backbone of the society. Almost all food items consumed by us are produced by them. Hence, the whole population depends upon them. However, in spite their hard work their living conditions are poor. Vagaries of weather due to climate change has further pushed them to the edges.

In India, we experience either abundance in season or lack in offseason. The main problem of this imbalance is the low shelf life of food products. In absence of cold chain transport of perishable fruits and vegetables becomes impossible without it getting damaged or spoiled. For example, Victoria queen pineapple, a special variety from Manipur are sold at the rates of Rs. 200-250 per piece in metropolitan cities, but the farmers are getting a meagre amount of Rs. 5-10 per piece. If it is to be processed the produce will fetch double- triple rates.

WHAT ARE THE TECHNOLOGIES THAT YOU USE TO PROCESS VEGETABLES?

Solar dryers provides controlled and optimized heat to the product which considerably increases its quality.

As compared to naturally drying in the sun, the dryer protects the fresh product from UV radiation, dust, dirt, insects and pollution and preserves its nutrients value.

This story is from the December 2021 edition of Food Marketing & Technology - India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the December 2021 edition of Food Marketing & Technology - India.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM FOOD MARKETING & TECHNOLOGY - INDIAView All
Is Food Waste Consuming Us? The Urgent Need for Change
Food Marketing & Technology - India

Is Food Waste Consuming Us? The Urgent Need for Change

Food waste is undeniably a global crisis that is not only consuming vast quantities of resources but also exacerbating environmental, economic, and social challenges.

time-read
7 mins  |
July 2023
Consolidated Competence for the Process Industry - Smart Solutions for Manufacturing Meat Substitutes and Confectionery
Food Marketing & Technology - India

Consolidated Competence for the Process Industry - Smart Solutions for Manufacturing Meat Substitutes and Confectionery

Strong Together: Coperion, Coperion K-Tron and Gabler Engineering at Interpack 2023

time-read
4 mins  |
June 2023
'Quality' - A Panacea To Boost To Health And The Economy
Food Marketing & Technology - India

'Quality' - A Panacea To Boost To Health And The Economy

Quality is a paramount factor in today's fast-paced and competitive global marketplace.

time-read
4 mins  |
August 2023
How Conveyor Belts help a Baker's Vision
Food Marketing & Technology - India

How Conveyor Belts help a Baker's Vision

Baking as a process requires a degree of precision and consistency to produce high-quality goods. One of the ways to achieve this is by using a conveyor belt.

time-read
2 mins  |
June 2023
Summer Diet In Focus
Food Marketing & Technology - India

Summer Diet In Focus

Synopsis - Nuts and dry fruits are healthy and nutritious snack options that can be enjoyed in moderation during the summer season.

time-read
4 mins  |
June 2023
The Magic of Spices in Baking
Food Marketing & Technology - India

The Magic of Spices in Baking

Spices hold a rather special place in the world of baking. They not only help in infusing delightful flavours and captivating aromas but also add a magical kick to the creations. As a pastry chef, I love exploring the potential spices have to transform ordinary bakes into extraordinary delights.

time-read
3 mins  |
June 2023
The Challenges and Opportunities of Cheese Production
Food Marketing & Technology - India

The Challenges and Opportunities of Cheese Production

The dairy sector is at a crossroads. The current shifting consumer tastes,  increasing demand for sustainability and price pressure is pushing dairies to consider changing mature and proven processes.

time-read
6 mins  |
June 2023
Importance of particle sizing in food industry
Food Marketing & Technology - India

Importance of particle sizing in food industry

The Indian food market size is more than USD 300 Billion and growing with a CAGR of ~10%. Food analysis is one of the major concerns with a prerequisite for assuring the best product quality.

time-read
3 mins  |
June 2023
Value-Added Millets in the Food and Beverage Industry
Food Marketing & Technology - India

Value-Added Millets in the Food and Beverage Industry

Opportunities for Growth and Innovation

time-read
5 mins  |
June 2023
Seeds To Add In Your Daily Life
Food Marketing & Technology - India

Seeds To Add In Your Daily Life

In this modern era of busy lifestyle, maintaining good physical and mental health is very challenging. Everyone is looking for ready to eat nutrient rich food items. Nowadays, the attention of nutrient dense food is gained by oil seeds because of their positive impact on health promotion and disease prevention.

time-read
5 mins  |
June 2023