Volvo broadens its appeal with the XC40, the brand’s new compact SUV.
Not that long ago Volvo cars were…well, not that pretty. But they were always ahead of the pack in terms of safety. And that has not changed.
What has changed is that Volvos have become more handsome and stylish, and the carmaker’s new design language is broadening the brand’s appeal.
Its new-look compact SUV is stylish yet trendy, and safe but animated. Contemporary two-tone colouring – like that of the test car – is always going to get a second look. But it is what holds the look that counts.
The all-wheel-drive Volvo XC40 has real presence, with a bold exterior. It has a wide body, large wheels, and a commanding concave grille centered between the narrow-eyed gaze of its standard LED headlights.
Interior design
The XC40’s interior is beautifully crafted.
Leather, chrome and aluminium elements are combined with typical understated Swedish elegance and refined simplicity that belies this compact SUV’s high-tech offerings.
Volvo's small, luxury SUV has everything one expects from a premium car and then some.
Similar to its big brother, the XC90, the XC40’s Sensus infotainment and connectivity command post dominate the dashboard. The large tablet-like vertically oriented touchscreen is extremely user friendly, but is prone to leaving finger marks.
Apart from an abundance of infotainment features such as a high performance sound system, Bluetooth, USB, navigation and roadside information, the XC40 also boasts figure-hugging comfort seats with power adjustable lumbar support, leather steering wheel and leather and chrome gear lever.
It might be Volvo’s baby SUV, but it has lots of clever storage and interior space.
Esta historia es de la edición 30 August 2018 de Finweek English.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición 30 August 2018 de Finweek English.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor? Conectar
THE HEALTH OF SA'S MEDICAL SCHEMES
As the Covid-19 pandemic abates, finweek takes a look at the financial performance of some of the largest players.
The effect of Gilbertson's departure
With Ntsimbintle Holdings now the major shareholder of Jupiter Mines, it could change SA’s manganese industry.
Making money from music
Why investors are increasingly drawn to the music industry.
Conviction is key
Sandy Rheeder plays a critical role in Mukuru’s mission to open up financial services to the emerging consumer market in Africa through tailor-made technology solutions and platforms.
The post-pandemic toolkit
How CFOs can use technology to support growth.
Big city living exodus
Mini cities like Waterfall City and Steyn City are redefining city-style apartment living.
Big compact, big value
Handsome, with a hefty level of standard specification, the roomy Haval Jolion compact crossover is a great value proposition.
On barriers to entry
There are various ways in which a company or sector can achieve competitive dominance. They usually make for good investments.
Fear and greed in one index
To buck the trend, when markets are hot or cold, is a tough thing to do. However, it can deliver solid returns.
Africa's largest data centre facility coming soon
Vantage Data Centers plans to invest over R15bn for its first African data centre facility in Attacq’s Waterfall City.
