1/ AMAZING LASH STUDIO Grows with Its Team
Why the Brand Seeks Multi-Unit Owners…
Amazing Lash Studio exists to make its customers look good. The eyelash extension franchise serves members at 260 studios across the United States. But from a business standpoint, Amazing Lash also exists to serve its network of staff and franchisees. The company expects growth to continue at a pace of 30 to 40 new locations this year, and it’s targeting markets with low lash-studio saturation and a high opportunity for growth. To do that effectively, it’s looking for prospective franchisees with big goals—which is why 70 percent of its current franchisees are multi-unit operators.
“It’s not that we shy away from folks interested in owning single units, but for brand-new markets, we’re really looking for multi-unit owners who can become the single player in the area,” says Lauren Wanamaker, senior director of development. “And right now, in this climate, we’re really starting to see some novice franchisees who have a desire to create their own future and capture and protect an investment, from a long-term strategy.”
To find the right franchisees, Wanamaker and her team aren’t limiting themselves to people with the obvious backgrounds. They don’t care if someone has franchise or salon experience. Instead, they look for passion—and a desire to grow and empower a team.
This story is from the June 2021 edition of Entrepreneur.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the June 2021 edition of Entrepreneur.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Why Small Businesses Can't Afford to Grow
Big companies take a long time to pay their suppliers. Sometimes, so long that the supplier goes out of business. Two entrepreneurs wanted to find out why this system is so broken-and wound up creating a solution.
MY FAVORITE CUSTOMER
For small, independent businesses, loyal patrons are benefactors, protectors, muses, and mascots. They make sure the show goes on. Here, three business owners celebrate an irreplaceable member of their community.
Do You Say 'Yes' Enough?
We don't give ourselves enough credit for trying. So let's start doing it right now.
He Does $10 Million-Plus in Sales
When Jeffrey Bell gave up horse training to buy a Floor Coverings International franchise, he wanted to get out ahead of his new pack. To do that, he had to learn to delegate.
How This Business Rookie Became a Top Seller
After competing in two Olympics, Cammile Adams dove headfirst into her second career - and became SafeSplash Swim School's #1 franchisee. Here's how.
How to Pick the Perfect Franchise For You
There are a lot of great brands out there. But that doesn't mean they're all a great fit.
Serving the Underserved
When Dennis Johnson opened a Pizza Ranch in Minnesota, he hoped to serve the nearby Native American communities in more ways than one.
When Life Is Preparation
Vanesa Ellis was no expert on mosquitoes or lawn care. But as it turns out, something else made her the perfect fit for two home-care franchise brands.
Changing Careers? Consider Franchising.
Here are five reasons why franchise ownership could be the right fit for you.
WRANGLING THE MANY-HEADED MONSTER
For mom-and-pop business owners, just as inflation calms in one area of operations, it rears its head somewhere else. The best way to stay on top of it, experts say, is to stay flexible.
