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LENZING AG: TAILORING SUSTAINABLE & ENVIRONMENTALLY RESPONSIBLE LIFESTYLES
In a tête-à-tête with IMAGES Business of Fashion, Avinash Mane, Commercial Head, South Asia, Lenzing Group talks about how Lenzing has quickly transitioned into a serious challenger for existing sustainability brands in India. He also shares his insights into the Indian textile industry, the role of sustainability as well as the brand’s response to the new connected and discerning consumer.
POWER BRAND GRADO
LAUNCHES THE MUCH AWAITED SPRING SUMMER COLLECTION
RETAILERS GET SERIOUS ABOUT CASUAL WEAR AS IT TAKES CENTRESTAGE IN GLOBAL FASHION
In the last year, consumer inclination towards casual wear has increased manifolds due to the COVID-19 pandemic. As the world became restricted to their homes, fashion senses started gravitating towards comfortable and presentable clothes that can easily transition from work from home to grocery-runs and social-media appearances.
MANGO ANNOUNCES ACTRESS VAANI KAPOOR AS ITS FIRST BRAND AMBASSADOR FOR INDIA
Myntra and Mango launch the first campaign with the actress for the brand’s spring-summer collection, themed around- ‘Happy and I know it’.
ETHNICITY LAUNCHES THE “JOY OF GETTING DRESSED” CAMPAIGN
Steadily recovering in the aftermath of COVID-19, the campaign brings forth a much-needed sense of normalcy by reinforcing the concept of ‘enclothed cognition’…
SARAH & SANDEEP - introduce first Couture bridal collection for ‘Power Brides'
Designer Label Sarah & Sandeep launches ‘Equivalence’, with wedding styles for men and women.
RETAILTAINMENT AND CONVENIENCE TO REDEFINE INDIA'S CONSUMER RETAIL STORY: DELOITTE
Deloitte India unveiled the 2021 edition of the report ‘KNOW Your Consumer – What You See Is What You Get’ at Retail Leadership Summit (RLS) organized by Retail Association of India (RAI), highlighting key trends that will drive a new wave of growth strategy in the retail consumer industry.
LENZING UNVEILS PIONEERING TENCEL™ MODAL FIBER WITH INDIGO COLOR TECHNOLOGY TO HELP ELEVATE SUSTAINABILITY IN THE DENIM INDUSTRY
TENCEL™ branded modal fiber with Indigo Color technology uses a one-step spun-dyeing process to deliver indigo color whilst using substantially fewer resources. TENCEL™ Modal fibers with Indigo Color technology are awarded with the EU Ecolabel for meeting high environmental standards.
COMFORTABLE, STYLISH APPAREL
KEEP IT CASUAL WITH SPORTO’S
ADIDAS ORIGINALS CELEBRATES THE LAUNCH OF ITS NEW STORE IN THE FASHION FORWARD CITY OF CHANDIGARH
A cool new hood for Chandigarh’s sneakerheads and fashion enthusiasts that brings to them the latest drops from the street-wear giant.
Abbey Clancy's Flat-Tummy Workout
British model Abbey Clancy spills her healthy eating secrets and the 15-minute workout that keeps her in amazing shape
STORM AND CALM
IN HIS MEMOIR, THE FOUNDER OF REEBOK LOOKS BACK ON THE EMPIRE HE BUILT… AND LEFT BEHIND
NANO X Training Shoe With Recycled Materials
El dios del WOD
A pesar de ser considerado por muchos el más grande atleta en la historia de los CrossFit Games, el cuatro veces campeón, Rich Froning, da la impresión de mantenerse en calma en todo momento. Es una cualidad que hace enfurecer a sus contrincantes y a la vez lo hace entrañable para sus compañeros y las marcas. Resulta que 10 años de levantar barras olímpicas sobre la cabeza es la preparación perfecta para llevar el peso de todo un deporte sobre tus hombros.
Can You Wear Sneakers To Work?
Yes, say thoroughly modern women who are pairing polished workwear staples with cool kicks.
5 MINUTES WITH MALAIKA
In town to launch Reebok’s new concept store, Fit Hub 3.0, Malaika Arora spilled the tea to Cosmo on fitness, beauty, fashion, and a few other secrets...
Even regular park-goers struggle to distinguish a rhebok from a reedbuck. The differences are subtle but significant.
Arguably the greatest athlete in the history of the CrossFit Games, four-time champion Rich Froning manages to retain an air of calm at all times. It’s a quality that infuriates his competition yet endears him to his teammates and brands alike. It turns out 10 years of hoisting barbells overhead is the perfect preparation for carrying the weight of an entire sport on your shoulders
What's Keeping Katrina Kaif Busy Right Now!
Cosmo catches up with the new brand ambassador of Reebok India on the envious #BodyGoals she keeps setting, the beauty hacks she swears by, what she’s most excited about ATM, and more.